【CELFORD】First Appointment of Actress/Model Natsuki Deguchi! Second Collaboration with Botanical Artist P.J. Redouté Appears on May 13 (Wednesday)

Mash Style Lab Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo / Representative Director and President: Hiroyuki Kondo) will launch "CELFORD x P.J. Redouté feat. Natsuki Deguchi," featuring actress and model Natsuki Deguchi, on its official online site from 12:00 (noon) on Wednesday, May 13, 2026, simultaneously commencing product sales.

Actress and model Natsuki Deguchi, who shines uniquely with her transparency and dignified presence, makes her first appearance as CELFORD's campaign model.

She elegantly wears the second collaboration between CELFORD and Pierre-Joseph Redouté, a genius painter known for his botanical illustrations depicting beautiful flowers as if breathing life into them.

LOOK Introduction

Gentle colored flowers

Flutter softly with every step

Tops ¥12,650

Skirt ¥29,700

Pumps ¥20,900

With a beautiful silhouette dress

Dignifiedly adorned with delicate floral patterns

Dress ¥29,700

Pierced earrings ¥12,100

T-shirt made dressy

With tulle petals and embroidery

Tops ¥18,700

Instantly glamorize your hairstyle

With tulle and satin flower motifs

Hair accessory ¥9,900

Ribbon with lettering

Elevates casual to rich

Tops ¥18,150

Skirt ¥22,000

With an embroidered collar with a bow tie

Exuding intellectual glamour

Knit ¥19,800

Skirt ¥26,400

Pumps ¥20,900

Even with the iconic bag 'Lutin'

Enjoy Redouté's world view

Bag ¥19,800

(All prices include tax)

About Sales

Online Release Date: Sequentially from 12:00 (noon) on Wednesday, May 13, 2026 ・CELFORD OFFICIAL ONLINE STORE＜ https://celford.com ＞ ・USAGI ONLINE＜ https://usagi-online.com/ ＞

National Release: Sequentially from Wednesday, May 13, 2026 ・CELFORD National Stores＜ https://celford.com/Page/storelocation.aspx ＞

Natsuki Deguchi Profile

Selected as "Miss Seventeen 2018" and debuted as an exclusive model for "Seventeen."

Currently active as an exclusive model for "non-no."

Recent appearances include the dramas "Ao Haru Ride," "Blue Moment," the Netflix film "The Story of Me, Who Has One Year Left to Live, Meeting You, Who Has Half a Year Left to Live," and the films "Akabane Honeko's Bodyguard," "Kakushigoto," and "All Greens."

Also appearing in the drama "Saba Can, Goes to Space" currently airing this spring.

P.J. Redouté (Pierre-Joseph Redouté)

Pierre-Joseph Redouté, a Belgian botanical artist active in the 18th-19th centuries. Praised as "The Raphael of Flowers" and "The Rembrandt of Roses," his paintings, loved by Marie Antoinette and Empress Joséphine, are as fresh as if life were breathed into them, continuing to fascinate people across generations.

About CELFORD

Debuted in Spring 2018.

Under the concept of "THE FIRST LADY," it proposes fashion that captivates adult women with sophisticated silhouettes.

It offers items that can be elegantly and fashionably worn, including dresses that adorn "important scenes" for all women.

Currently, it operates 18 stores, mainly in department stores and fashion buildings (as of October 9).

<Official Online Store>: https://celford.com/ <USAGI ONLINE>: https://usagi-online.com/brand/celford/ <Instagram Account>: https://www.instagram.com/celford_official/

<CONCEPT> -THE FIRST LADY- Design, styling, elegance, and message. First Lady fashion filled with the originality and pride of each country. Delivering grace and glamour the moment you encounter the brand.