Eyewear Brand Zoff's "For Eyes, For the Future" Initiative: A New Culture of Protecting Eye Health Starting at School; Urawa Gakuin High School Becomes First in Saitama Prefecture to Sell School-Designated Sunglasses

Eyewear brand Zoff has partnered with Urawa Gakuin High School to introduce school-designated sunglasses, a first for a high school in Saitama Prefecture, to protect students' eyes from UV rays and promote eye health as a new school culture.
Partnership AnnouncementNQ 95/100出典：PR Times

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  • 📰 Published: May 20, 2026 at 20:00
  • 🔍 Collected: May 20, 2026 at 11:31
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In a partnership with eyewear brand "Zoff," operated by Intermestic Inc., Urawa Gakuin High School (Saitama City, Saitama Prefecture) will begin selling school-designated sunglasses starting May 20, 2026. This initiative, the first of its kind for a high school in Saitama Prefecture, aims to protect students' eyes from strong sunlight and ultraviolet rays during school life. Urawa Gakuin High School has declared itself a "Health & Safe Promotion School," prioritizing the health and safety of each student. This program is part of that effort, aiming to ensure students can lead healthy school lives and build a better future.

FAQ

Why did Urawa Gakuin High School introduce designated sunglasses?

To protect students' eyes from strong sunlight and UV rays as part of its "Health & Safe Promotion School" initiative, aiming to safeguard students' current and future eye health, especially during commutes and outdoor activities.

Which company is partnering with the school for this initiative?

The eyewear brand Zoff, operated by Intermestic Inc., is partnering with Urawa Gakuin High School.

What kind of sunglasses are being offered to the students?

Three models were selected by teachers with student input, featuring 40% density lenses in "Smoky Gray" and "Ash Beige" that cut over 99.9% of UV rays while also reducing glare.

Was this program tested before its official launch?

Yes, a trial was conducted in 2025 with the tennis and song leader clubs, involving 82 students who used the sunglasses during their activities.

How can students and parents purchase these school-designated sunglasses?

A dedicated online sales page has been created for easy purchasing. Zoff also offers after-sales support, including adjustments and cleaning, at their stores nationwide and can accommodate prescription lenses.

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