The Hit Product that Sold Out in 10 Minutes at Fishing Fest! 'Black Thunder Lure' Goes on Sale at Fishing Tackle Stores Nationwide from Thursday, April 9

Yuraku Confectionery and fishing tackle maker DUO have collaborated to launch the 'Black Thunder Lure'. Selling out in just 10 minutes during pre-sales, it hits fishing stores nationwide on April 9, accompanied by an X (Twitter) giveaway campaign.
新製品NQ 84/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: April 9, 2026 at 20:00
  • 🔍 Collected: April 9, 2026 at 11:31
  • 🤖 AI Analyzed: April 20, 2026 at 09:22 (261h 50m after Collected)
Yuraku Confectionery Co., Ltd. (Headquarters: Kodaira, Tokyo; President: Tatsunobu Kawai) and fishing tackle manufacturer DUO Co., Ltd. (Headquarters: Yaizu, Shizuoka; President: Masahiro Adachi) began selling the 'Black Thunder Lure', a unique collaboration product featuring the 'Black Thunder' motif, at fishing tackle stores nationwide from Thursday, April 9, 2026.

During its pre-sale at 'Fishing Fest 2026 in YOKOHAMA' held at Pacifico Yokohama this January, the 100 items prepared for each of the three days sold out in as fast as 10 minutes, becoming a huge topic of conversation.

This project started from the desire to have more people enjoy Black Thunder as 'action food for fishing' that provides quick energy replenishment during fishing, which requires concentration. To propose the easily portable Black Thunder, which can be eaten quickly with one hand, as a 'fishing companion', we incorporated it into a lure shape as a motif that fishing enthusiasts would instinctively want to pick up.

To commemorate this sales launch, we will hold a campaign on X where you can win a Black Thunder Lure.

Black Thunder Lure Official Website: https://backdoorproject.duo-inc.co.jp/blackthunder/

## Win a Black Thunder Lure and Black Thunder! SNS Campaign

To celebrate the launch of the Black Thunder Lure, we will hold a 3-day campaign on the official Black Thunder X account where 10 people every day (30 people in total) will instantly win 1 Black Thunder Lure and 1 box of Black Thunder (20 pieces) perfect as a fishing companion.

■ Campaign Period
- Day 1: 4/9 (Thu) 12:00 PM - 4/10 (Fri) 11:59 AM
- Day 2: 4/10 (Fri) 12:00 PM - 4/11 (Sat) 11:59 AM
- Day 3: 4/11 (Sat) 12:00 PM - 4/11 (Sat) 11:59 PM

■ Prizes: 1 Black Thunder Lure, 1 box of Black Thunder (20 pieces)
■ Number of Winners: Total 30 people (10 people x 3 times)
■ How to Apply:
1. Follow the official Black Thunder X account 'Black Thunder-san [Official] (@Black_Thunder_)'.
2. Attach the designated hashtag '#FishingCompanionBlackThunder' to the campaign post.

FAQ

What is the name of the collaborative product launched by Yuraku Confectionery and DUO Co., Ltd. on April 9, 2026?

The collaborative product launched by Yuraku Confectionery and DUO Co., Ltd. on April 9, 2026, is called the 'Black Thunder Lure'.

Where was the pre-sale of the Black Thunder Lure held, and how quickly did it sell out during the event?

The pre-sale of the Black Thunder Lure was held at Pacifico Yokohama during Fishing Fest 2026, and all 100 items for each day sold out in as fast as 10 minutes.

How many Black Thunder Lure items were made available each day during the pre-sale at Fishing Fest 2026 in YOKOHAMA?

During the pre-sale at Fishing Fest 2026 in YOKOHAMA, 100 Black Thunder Lure items were made available each day for three days.

Which two companies collaborated to create the Black Thunder Lure, and what are their respective headquarters locations?

Yuraku Confectionery Co., Ltd., headquartered in Kodaira, Tokyo, and DUO Co., Ltd., headquartered in Yaizu, Shizuoka, collaborated to create the Black Thunder Lure.

What are the prize details for the Black Thunder Lure SNS campaign held on the official Black Thunder X account from April 9 to April 11, 2026?

The SNS campaign from April 9 to April 11, 2026, offers 30 winners a total of 1 Black Thunder Lure and 1 box of Black Thunder (20 pieces), with 10 winners selected each day.