WILDSIDE × Waterfront® Collaboration Collection

WILDSIDE YOHJI YAMAMOTO, an edgy conceptual project by YOHJI YAMAMOTO INC., will launch collaboration items with <Waterfront®> on July 10 (Fri) at the official WILDSIDE online platform, WILDSIDE YOHJI YAMAMOTO OSAKA, WILDSIDE YOHJI YAMAMOTO HARAJUKU, and Yohji Yamamoto Hankyu MEN'S TOKYO.

[Click here for the official WILDSIDE online platform]

These are all-weather parasols with high functionality, capable of handling strong midsummer sunlight and sudden rain and wind during the rainy season.

A black PU coating is applied to the inside of the umbrella, achieving 100% UV cut rate and 100% light-blocking rate. Furthermore, with a high heat shielding rate of 48%, it suppresses the temperature rise inside the umbrella and reduces the perceived temperature increase. It reduces glare from the ground, allowing for cool and comfortable use even under the harsh midsummer sun. Additionally, with a high water repellency of grade 4, water droplets easily fall off with a light shake of the fabric, making it comfortable even on rainy days. A portion of the umbrella ribs are made of impact-resistant polycarbonate material. By bending flexibly, it absorbs and disperses the impact of wind, designed to be durable against strong winds.

The WILDSIDE logo is placed on the surface of the umbrella, and a special side-entry type umbrella bag, designed for easy insertion and removal, has been created to reduce the hassle of storage. A WILDSIDE name tag is sewn onto the umbrella bag, and the D-ring on the strap has been customized to black. While unisex, combining functionality and design, this is a special item unique to WILDSIDE that also meets the growing demand for parasols for men in recent years.

*Test Method: JIS L 1925 (UV shielding rate) JIS L 1055 Method A (light-blocking rate)

*Light-blocking rate, UV shielding (UV cut) rate, UPF value, and light-blocking rate are measured values for the fabric.

*These are not performance indicators for the umbrella itself.

[Product Lineup]

WILDSIDE × Waterfront ZENTENKOU Folding Umbrella 55cm ¥6,930 (tax included)

Size: Free

<Waterfront®>

Solving the problems of rainy and hot days, we offer umbrellas that allow you to spend your time comfortably at an affordable price. Founded in 1986, the umbrella brand Waterfront® has sold over 200 million units cumulatively and is loved by people of all ages and lifestyles. We have consistently pursued unique high functionality and met the diverse needs of our customers with affordable prices. In 2025, the company name will change to Waterfront Co., Ltd., and it will become a group company of TSI Holdings Co., Ltd., aiming to further enhance the brand value of Waterfront.

[WILDSIDE × Waterfront® Collaboration Collection]

▼ Release Date: July 10, 2026 (Fri)

▼ Stores:

・Official Online Platform

・WILDSIDE YOHJI YAMAMOTO OSAKA (1-19-15 Higashishinsaibashi, Chuo-ku, Osaka 542-0083 TEL:06-7662-8038)

・WILDSIDE YOHJI YAMAMOTO HARAJUKU (Laforet Harajuku 1F, 1-11-6 Jingumae, Shibuya-ku, Tokyo 150-0001 TEL:03-6455-5515)

・Yohji Yamamoto Hankyu MEN'S TOKYO (2F, 2-5-1 Yurakucho, Chiyoda-ku, Tokyo 100-0006 TEL:03-6252-5329)

▼ WILDSIDE YOHJI YAMAMOTO Official Instagram: @wildsideyohjiyamamotojp

▼ WILDSIDE YOHJI YAMAMOTO OSAKA Official Instagram: @wildsideyohjiyamamotoosaka

▼ Official X: @wildsideyohjiJp

▼ WILDSIDE Official App