From Fukuoka to the World: 'Non-Frozen' Mentaiko Takes the Global Stage! Yamato Bioletz Exhibits at FOODEX JAPAN 2026

Key facts

  • From Fukuoka to the World: 'Non-Frozen' Mentaiko Takes the Global Stage! Yamato Bioletz Exhibits at FOODEX JAPAN 2026
  • Yamato Bioletz showcases its innovative 'Freshly Prepared' non-frozen Mentaiko at Asia's largest food exhibition, FOODEX JAPAN 2026, targeting global markets.
  • Source: PR Times
  • Date: March 31, 2026

Direct answer

Yamato Bioletz showcases its innovative 'Freshly Prepared' non-frozen Mentaiko at Asia's largest food exhibition, FOODEX JAPAN 2026, targeting global markets.

Citation
From Fukuoka to the World: 'Non-Frozen' Mentaiko Takes the Global Stage! Yamato Bioletz Exhibits at FOODEX JAPAN 2026 (March 31, 2026), PR Times
Source
PR Times
Date
March 31, 2026
Yamato Bioletz showcases its innovative 'Freshly Prepared' non-frozen Mentaiko at Asia's largest food exhibition, FOODEX JAPAN 2026, targeting global markets.

📋 Article Processing Timeline

  • 📰 Published: March 31, 2026 at 19:00
  • 🔍 Collected: April 1, 2026 at 13:39 (18h 39m after Published)
  • 🤖 AI Analyzed: April 17, 2026 at 06:35 (376h 56m after Collected)
Yamato Bioletz Co., Ltd. (Headquarters: Onojo, Fukuoka; Fukuya Group; CEO: Goichi Fuchikawa) exhibited at 'FOODEX JAPAN 2026,' held at Tokyo Big Sight from March 10 to March 14, 2026. This exhibition is one of the largest international food and beverage trade shows in Asia, bringing together the latest products from approximately 80 countries and regions. Marking its 51st edition since 1976, it serves as the most prestigious venue for business negotiations in the food industry. For our company, it was an opportunity to introduce our flagship 'Freshly Prepared' series to global food industry professionals. FOODEX JAPAN has evolved into a trend-setting hub for the next generation of food culture. This year, the key themes were 'Swicy,' 'Craft Snacks,' and 'Premium Instant' products. Among these, 'Swicy'—a combination of 'Sweet' and 'Spicy'—is gaining significant attention, particularly in Western markets. Our 'Freshly Prepared' Mentaiko perfectly embodies this trend, as it balances spicy heat with deep umami. By avoiding the freezing process, we maximize the natural texture and flavor of the roe, offering a superior 'Swicy' experience. Through this exhibition, we aim to develop new business partnerships in the retail and food service sectors, particularly in Western Japan, and expand our reach from Fukuoka to the rest of the country and Asia.

FAQ

What is 'Nama-jitate' (Freshly Prepared)?

It is a manufacturing process where the product is never frozen. This preserves the original texture and umami of the roe.

What is the 'Swicy' trend?

A portmanteau of 'Sweet' and 'Spicy,' representing a food trend where heat and sweetness are perfectly balanced.

Where can I purchase these products?

Retail sales began in Fukuoka in February 2025, with plans to expand distribution nationwide.