Xeroplace Co., Ltd. (Headquarters: Saitama City, Saitama Prefecture; CEO: Yuki Narita; hereinafter "the company") implemented an attendee engagement initiative at the 'Yokosuka Coast Performance 2026' event in Yokosuka City, utilizing six experiential gacha machines and the participatory digital gacha platform 'ELP (Event Lead Plus)'. This event was held to foster community interaction through local culture and performances in Yokosuka's coastal area, attracting many visitors and creating a lively atmosphere throughout the day.

- Attendee Engagement Initiative Using Experiential Gacha

At the venue, a system was introduced allowing attendees to participate in a digital gacha by answering a survey via smartphone.

Since participants could spin the physical experiential gacha machine based on their digital draw results, this was not merely a survey collection method, but an engaging 'participation-driven mechanism' that attracted widespread visitor involvement.

On the day, six experiential gacha machines were installed, with 100 prizes prepared and fully distributed, demonstrating high attendee participation.

- Achieving High Survey Response Rates with ELP

For this initiative, the company utilized its 'ELP (Event Lead Plus)' platform to implement a participatory campaign that combined survey responses with entertainment elements.

The City of Yokosuka had set a target of collecting 70 survey responses. However, thanks to the ELP-powered engagement strategy, a total of 80 responses were collected.

As a result, the initiative achieved a 114% target completion rate, enabling efficient collection of visitor feedback while simultaneously boosting event engagement.

ELP is a service that combines digital gacha with surveys, quizzes, or membership registration to simultaneously increase participation rates and collect valuable data. The collected data can be used for measuring event effectiveness and improving future initiatives.

- What is ELP (Event Lead Plus)?

- A New Model for Citizen Participation in Municipal Events

In recent years, municipal events are expected to do more than just attract visitors—they must also foster ongoing connections with residents and encourage participation in public initiatives.

By combining experiential gacha with ELP, the company creates an experience where people 'enjoy participating,' offering a new citizen engagement model that promotes participation while enabling data collection.

- Future Outlook

Xeroplace Co., Ltd. will continue to contribute to regional revitalization and increased citizen participation through collaboration with municipalities and local businesses.

By leveraging experiential gacha machines and ELP, the company aims to provide 'participation-driven mechanisms' across various fields such as disaster prevention, tourism, child-rearing support, and health promotion, ultimately creating new forms of regional communication between local governments and citizens.

- About the Digital Signage-Enabled Gacha Machine

Main Features

- Digital Signage Integration Supports not only static images but also videos and audio playback, making it ideal for product promotions and campaign announcements in diverse settings.

- Flexible Item Insertion There are no restrictions on capsule contents, allowing insertion of original merchandise, coupons, or samples. It can also be used for promotional campaigns or unmanned vending.

- Multiple Payment Options Supports coins, medals, and tokens, with optional cashless payment integration. Free-play settings are also possible, making it ideal for experiential events and foot-traffic generation.

※ Related Article: 'Xeroplace Launches Next-Generation Gacha Machines with Digital Signage'

Inquiries Regarding Gacha Machines or This Press Release

Xeroplace Co., Ltd.

Sales Department: 090-7360-3750

Email: gtchax@xeroplace.jp

Website: https://xeroplace.jp/

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  • Source: PR TIMES
  • Category: Event
  • Dates in source: 2026
  • Products / services: ELP（Event Lead Plus）