Asked current high school students in the Reiwa era! Ranking of things that come to mind when you say 'Tokyo XX'
Marketing information site 'Wakamono Research' conducted a survey among high school students across Japan about things they associate with 'Tokyo XX'. The classic souvenir 'Tokyo Banana' took first place, followed by famous landmarks and popular media content.
📋 Article Processing Timeline
- 📰 Published: May 23, 2026 at 19:00
- 🔍 Collected: May 23, 2026 at 10:31
- 🤖 AI Analyzed: May 23, 2026 at 10:48 (16 min after Collected)
The marketing information site 'Wakamono Research' conducted a survey among current high school students across Japan, asking, 'What comes to mind when you say Tokyo XX?' Here are some of the results in a ranking format.
[One in four young people thinks of 'Tokyo Banana' when they hear Tokyo!]
As a result of this survey, the glorious first place went to 'Tokyo Banana' (25.0%). Many reasons were cited, such as 'It's a famous snack I often hear about,' 'I see it at the station every day,' and 'I received it as a souvenir.' Tokyo Banana was born as a Tokyo souvenir in 1991 and has been loved for many years. It seems that the reputation of its taste and their own experiences eating it serve as a trigger for them to remember it.
Second place was 'Tokyo Tower' (10.3%). As a historic radio tower, it seems to have left a strong impression even on high school students living far away through experiences such as school trips.
Third place was 'Tokyo Skytree' (10.0%). Reasons such as 'symbol' and 'because it's famous' were common, suggesting that its overwhelming presence is etched into the minds of high school students.
[Unique ranking from 4th place onwards!]
In 4th place was 'Tokyo Ghoul' (9.7%). As a dark fantasy work, its stylish world view is supported.
5th place is 'Tokyo 03' (5.7%). As a comedy trio, their realistic and relatable skits are felt to be accessible by high school students.
6th place is 'Tokyo Revengers' (5.3%). The story depicting the bonds between friends seems to remain fresh in their memories even after the series ended.
7th place is 'Tokyo Jihen' (4.0%). Not only their musicality, but also their fashion sense is evaluated.
8th place is 'TOKYO MER' (3.7%). It is the only drama that ranked in.
Wakamono Research provides surveys utilizing the real voices of the 10s and Gen Z for companies. If you are considering product development or PR projects, please contact us.
[One in four young people thinks of 'Tokyo Banana' when they hear Tokyo!]
As a result of this survey, the glorious first place went to 'Tokyo Banana' (25.0%). Many reasons were cited, such as 'It's a famous snack I often hear about,' 'I see it at the station every day,' and 'I received it as a souvenir.' Tokyo Banana was born as a Tokyo souvenir in 1991 and has been loved for many years. It seems that the reputation of its taste and their own experiences eating it serve as a trigger for them to remember it.
Second place was 'Tokyo Tower' (10.3%). As a historic radio tower, it seems to have left a strong impression even on high school students living far away through experiences such as school trips.
Third place was 'Tokyo Skytree' (10.0%). Reasons such as 'symbol' and 'because it's famous' were common, suggesting that its overwhelming presence is etched into the minds of high school students.
[Unique ranking from 4th place onwards!]
In 4th place was 'Tokyo Ghoul' (9.7%). As a dark fantasy work, its stylish world view is supported.
5th place is 'Tokyo 03' (5.7%). As a comedy trio, their realistic and relatable skits are felt to be accessible by high school students.
6th place is 'Tokyo Revengers' (5.3%). The story depicting the bonds between friends seems to remain fresh in their memories even after the series ended.
7th place is 'Tokyo Jihen' (4.0%). Not only their musicality, but also their fashion sense is evaluated.
8th place is 'TOKYO MER' (3.7%). It is the only drama that ranked in.
Wakamono Research provides surveys utilizing the real voices of the 10s and Gen Z for companies. If you are considering product development or PR projects, please contact us.
FAQ
How many participants were in the survey?
The specific number of participants is not mentioned in this press release.
Why is 'Tokyo Ghoul' ranked in the list?
Due to the popularity of the manga and anime, its world view and visuals are deeply recognized among the younger generation.
What are the benefits of requesting a survey from Wakamono Research?
You can utilize the real voices of Gen Z for product development and create data that generates buzz for media coverage and SNS sharing.