How to Advance Your Career from EC? 4℃ Digital Marketing Manager Discusses Career Choices and Organization Building
W2 Co., Ltd. will host an online seminar on April 15th, featuring the Digital Marketing Manager of 4℃, to discuss career choices and organization building for EC professionals.
📋 Article Processing Timeline
- 📰 Published: April 2, 2026 at 23:42
- 🔍 Collected: April 2, 2026 at 19:37
- 🤖 AI Analyzed: April 17, 2026 at 23:38 (364h 1m after Collected)
Overview
W2 Co., Ltd. (Head office: Chuo-ku, Tokyo; Representative Director: Daiki Yamada; hereinafter W2), which develops commerce platforms tailored to business models, will broadcast a live program on its video media "Commerce Hack" on Wednesday, April 15, 2026, at 13:00, focusing on how EC personnel and managers can expand their careers and their prospects.
In this session, Mr. Hayato Nishikawa, Digital Marketing Manager at F.D.C. Products Inc. (4℃), will be invited as a guest. Based on his real-life experience of transitioning from sales, product planning, and brand management to EC and becoming a department manager, he will discuss how EC personnel and managers can expand their careers and the realities of organization building.
How to Advance Your Career from EC? ~4℃ Digital Marketing Manager Discusses Career Choices and Organization Building~
Reservation URL: https://www.w2solution.co.jp/useful_info_seminar/4℃/
Content Program
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Date and Time |
Wednesday, April 15, 2026, 13:00-14:00 |
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Format |
Online broadcast via Zoom (free to watch) |
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Program Content (Planned) |
1. From Product Planning to EC, then to Digital Marketing 2. What Perspectives and Skills are Required for EC Personnel? 3. How Decisions Were Made at Career Turning Points 4. The Reality of Organization Building as a Digital Marketing Manager 5. What Future EC Professionals Should Cultivate |
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Speakers |
F.D.C. Products Inc. First Business Division, Digital Marketing Department Mr. Hayato Nishikawa <Biography> Joined the company in 2008. Engaged in brand business including sales, product planning, brand management, and new brand launches. Transferred to EC in 2020. Responsible for fulfillment and digital marketing for in-house EC. In 2022, the site was replaced, promoting in-house content creation and development operations. Currently oversees overall brand digital marketing, including promotions and CRM. W2 Co., Ltd. Mr. Hiroto Tarusawa <Biography> Graduated from Kobe University. Started an EC business while at university, handling everything from building his own EC site to planning and executing sales strategies, significantly expanding the business before selling it. Joined W2 Co., Ltd. as a new graduate in 2022. Currently, as the Marketing Department Manager, he oversees and promotes marketing strategies for both the platform business and the integration business. |
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Application Method |
Please apply by entering the required information from the viewing reservation URL below |
What is "Commerce Hack," a media for EC and Retail?
"Commerce Hack" is a media for the EC and retail industry that aims to hack the conventions of commerce and create future experiences. We invite key persons from manufacturers, retailers, and EC support companies to share corporate strategies and success stories with "behind-the-scenes" insights. Since its launch about a year ago, it has attracted over 1,000 real-time participants and has received high praise from many viewers.
Click here for the "Commerce Hack" EC/Retail media site
"Commerce Hack" Archive Videos Now Available
Sessions previously released on Commerce Hack are now available for viewing in the archives. You can input real strategies of companies challenging the forefront of EC and retail, and mechanisms for generating growth, anytime you like.
Past archive videos here: https://www.w2solution.co.jp/enterprise/commerce_hack_archives/
About W2 Co., Ltd.
Our company is committed to the "success" of our customers' EC businesses, offering services tailored to their strategic phases, including four types of products adapted to business models, various plugins that enable advanced strategies such as media integration and AI utilization, and large-scale customized development to meet customer demands.
Company Profile
Company Name: W2 Co., Ltd.
Representative Director: Daiki Yamada
Location: Ginza Shochiku Square 5F, 1-13-1 Tsukiji, Chuo-ku, Tokyo
URL: https://www.w2solution.co.jp/
Contact for this service
W2 Co., Ltd.
TEL: 03-5148-9633
FAQ
Who is this seminar for?
This seminar is for EC managers, EC executives, and anyone interested in the EC and retail industry.
Is there a participation fee?
No, it is a free online broadcast via Zoom.
What is the background of speaker Hayato Nishikawa?
He transitioned to EC after working in sales, product planning, and brand management at 4℃, and now serves as the Digital Marketing Manager.