VTuber Promotion Project to Donate Portion of Sales to Charity Event
uyet inc., the operator of 'Virtual Bussanten,' announced it will donate part of the sales from its VTuber collaboration event with agency 'cozopro' to NPO Project Santa. The event promoted food products from Asakusa Matsuya, and the donation was made possible with the support of the charity event 'Earth Clean.'
📋 Article Processing Timeline
- 📰 Published: May 18, 2026 at 20:54
- 🔍 Collected: May 18, 2026 at 12:31
- 🤖 AI Analyzed: May 18, 2026 at 13:28 (56 min after Collected)
## VTuber Promotion Sales to be Donated to Charity
uyet inc. (Headquarters: Shibuya-ku, Tokyo; CEO: Hiroki Kajita), a 'general trading company of IP content' creating new distribution in Japan and worldwide through VTubers and IP content, has announced that its service 'Virtual Bussanten' will donate a portion of its sales to NPO Project Santa.
### Details of the Initiative
In this instance, Virtual Bussanten held a collaboration event with the VTuber agency 'cozopro' to promote and sell 'Two-types of Diced Roast Pork Set' and 'Katsuo-buta' (Bonito Pork) manufactured by Asakusa Torigoe Okazu Yokocho Matsuya (https://matsuya-yakibuta.tokyo/).
With the cooperation of the charity event 'Earth Clean' operated by 'FOX trot Creative,' a portion of the sales from this event will be donated to NPO Project Santa.
Special site for this project: https://virtualexhib.jp/Vliver_meatfestival
### About Virtual Bussanten
Virtual Bussanten is a new event planning business where virtual characters (VTubers, V-Livestreamers, etc.) promote attractive domestic products through online exhibitions. Characters answer questions from viewers while conducting sales, and viewers can purchase items they are interested in directly from the sales page.
Operating as a fully online event with virtual characters serving as sales staff, it aims to be a new marketplace in the metaverse era.
Official Website: https://virtualexhib.jp/
Official X (formerly Twitter): https://x.com/Virtual_Exhib
### About uyet inc.
uyet inc. is a 'general trading company of IP content' that generates new distribution in Japan and globally through VTubers and IP content. We capture the latest information in the rapidly changing VTuber industry—including trends, technology, and content—and advance projects in a form that fits the industry.
Current business activities include 'Virtual Bussanten' and the 'Machi Spacha Project,' as well as VTuber production/audition support, activity support for VTubers and V-Livestreamers, and PR support for companies and local governments.
We strive to create a mechanism where all stakeholders involved with uyet—including companies and creators who continue to leave 'wonderful things' in the world and users of our services—can experience 'engaging' times and where the circulation of money is performed normally to ensure that 'trade' continues indefinitely.
- uyet Official Website: https://uyet.jp/
- uyet Official X: https://twitter.com/uyet_inc
- Inquiries: https://uyet.jp/contact
uyet inc. (Headquarters: Shibuya-ku, Tokyo; CEO: Hiroki Kajita), a 'general trading company of IP content' creating new distribution in Japan and worldwide through VTubers and IP content, has announced that its service 'Virtual Bussanten' will donate a portion of its sales to NPO Project Santa.
### Details of the Initiative
In this instance, Virtual Bussanten held a collaboration event with the VTuber agency 'cozopro' to promote and sell 'Two-types of Diced Roast Pork Set' and 'Katsuo-buta' (Bonito Pork) manufactured by Asakusa Torigoe Okazu Yokocho Matsuya (https://matsuya-yakibuta.tokyo/).
With the cooperation of the charity event 'Earth Clean' operated by 'FOX trot Creative,' a portion of the sales from this event will be donated to NPO Project Santa.
Special site for this project: https://virtualexhib.jp/Vliver_meatfestival
### About Virtual Bussanten
Virtual Bussanten is a new event planning business where virtual characters (VTubers, V-Livestreamers, etc.) promote attractive domestic products through online exhibitions. Characters answer questions from viewers while conducting sales, and viewers can purchase items they are interested in directly from the sales page.
Operating as a fully online event with virtual characters serving as sales staff, it aims to be a new marketplace in the metaverse era.
Official Website: https://virtualexhib.jp/
Official X (formerly Twitter): https://x.com/Virtual_Exhib
### About uyet inc.
uyet inc. is a 'general trading company of IP content' that generates new distribution in Japan and globally through VTubers and IP content. We capture the latest information in the rapidly changing VTuber industry—including trends, technology, and content—and advance projects in a form that fits the industry.
Current business activities include 'Virtual Bussanten' and the 'Machi Spacha Project,' as well as VTuber production/audition support, activity support for VTubers and V-Livestreamers, and PR support for companies and local governments.
We strive to create a mechanism where all stakeholders involved with uyet—including companies and creators who continue to leave 'wonderful things' in the world and users of our services—can experience 'engaging' times and where the circulation of money is performed normally to ensure that 'trade' continues indefinitely.
- uyet Official Website: https://uyet.jp/
- uyet Official X: https://twitter.com/uyet_inc
- Inquiries: https://uyet.jp/contact
FAQ
How will the donations be used?
They will be used for child support and social welfare activities through NPO Project Santa.
Can general viewers participate in the donation?
Yes, by purchasing eligible products at the Virtual Bussanten, a portion of the sales is automatically donated.
Will there be future charity events?
Yes, uyet plans to continue social contribution activities as part of its mission to create a sustainable circulation of value.