Urban Research Co., Ltd. to Launch New IP-Collaboration-Focused Label 'C™ollaboration URBAN RESEARCH' in July 2026

Urban Research collaborates with the various 'likes' encountered in daily life. This project proposes humorous apparel items that fuse iconic cultural signs with fashion, designed to be shareable across all generations.

The trademark 'C™' stands for Collaboration, Creation, Communication, and Curation. Content is born from the things our staff love and their natural expressions, with each project featuring team members most passionate about the theme as protagonists. Working together with in-house creators, collaboration partners, and external sales channels, we curate concepts, products, creative, events, and campaigns. We will continue to deliver original content that proposes 'empathy, experience, and participation' to culture enthusiasts.

KAMUKURA × URBAN RESEARCH

The first release under this label is a collaboration with 'Dotonbori Kamukura,' a ramen restaurant celebrating its 40th anniversary this summer, connected to Urban Research through their shared roots in Osaka. Like Urban Research, Kamukura will also have a presence at the 2025 Osaka-Kansai Expo.

Inspired by Kamukura's brand message 'Tastes like Japan,' we reinterpret the brand through Urban Research, using signature elements such as the menu item 'Delicious Ramen' and the iconic brand logo. A special collection has been created, infused with the unique appeal of both Kamukura and Urban Research.

Just like the experience of eating 'Delicious Ramen'—confusing at first glance, deeply intriguing the second time, and addictive by the third—please enjoy our lineup of items featuring original graphics printed with this concept.

T-SHIRT Bowls [XU26230-1011001] price: ¥5,940 (tax incl.) color: WHITE / RED / WHEAT / BROWN / CHARCOAL (ZOZOTOWN exclusive) size: S / M / L

T-SHIRT Lantern [XU26230-1011002] price: ¥5,940 (tax incl.) color: WHITE / RED / WHEAT / BROWN / CHARCOAL (ZOZOTOWN exclusive) size: S / M / L

CAP Kamukura [XU26930-2231003] price: ¥3,960 (tax incl.) color: BLACK / RED size: Free

CAP Noodle [XU26930-2231004] price: ¥3,960 (tax incl.) color: BLACK / RED size: Free

TOTE BAG Bowls [XU26930-2221003] price: ¥2,970 (tax incl.) color: OFF / CHARCOAL

TOTE BAG Lantern [XU26930-2221004] price: ¥2,970 (tax incl.) color: OFF / CHARCOAL

[Release Dates] July 3, 2026 (Fri) THE GOODLAND MARKET Horie Store

July 4, 2026 (Sat) URBAN RESEARCH ONLINE STORE ZOZOTOWN Urban Research affiliated stores

● Campaign

From July 3 (Fri) to July 12 (Sun), 2026, customers who purchase collaboration items at the URBAN RESEARCH ONLINE STORE or affiliated Urban Research stores will be eligible for a gacha campaign via the official Urban Research app, where they can win coupons redeemable for ramen, gyoza, or toppings at Kamukura restaurants. Coupons issued through the app can be used at the time of payment when dining at Kamukura locations. * The campaign ends once all coupons are distributed. Please understand in advance.

[KAMUKURA × URBAN RESEARCH Sales Locations] ▼ Physical Stores THE GOODLAND MARKET Horie Store Urban Famima!! Toranomon Hills Business Tower Store URBAN RESEARCH LUCUA iire Store URBAN RESEARCH LALAPORT EXPOCITY Store URBAN RESEARCH DOORS Seven Park Ario Kashiwa Store URBAN RESEARCH DOORS Grand Front Osaka Store URBAN RESEARCH DOORS Namba Parks Store KBF Hiroshima Parco Store SENSE OF PLACE by URBAN RESEARCH Shinsaibashi Store SENSE OF PLACE by URBAN RESEARCH Tennoji MIO Store URBAN RESEARCH Store AEON MALL Okayama Store Others

▼ Online Stores URBAN RESEARCH ONLINE STORE ZOZOTOWN