Rakuten Launches 'Demon Slayer' Collaboration Campaign Across Six Services

Rakuten Group has launched a collaboration campaign with the anime 'Demon Slayer' across six of its services, including Rakuten Books and Rakuten Mobile, to celebrate the DVD/Blu-ray release of the latest movie.
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  • 📰 Published: June 1, 2026 at 21:02
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Rakuten Group, Inc. has launched a collaboration campaign with the anime 'Demon Slayer' across its services, including the online bookstore 'Rakuten Books,' mobile service 'Rakuten Mobile,' fashion site 'Rakuten Fashion,' point-earning app 'Super Point Screen,' e-book store 'Rakuten Kobo,' and pet-focused social media 'moflog.' This campaign celebrates the DVD and Blu-ray release of 'Demon Slayer: Kimetsu no Yaiba – Infinity Castle Arc: Part 1.' As the second installment of a successful collaboration from last year, the campaign aims to unite fans through various Rakuten services. From June 1 to August 31, users who meet specific conditions will be entered into a lottery to win an original drawstring bag featuring exclusive illustrations. Additionally, 'Rakuten Books' is offering limited-edition merchandise, special benefits, and a chance to win tickets to a greeting photo event.

FAQ

Is this campaign available in Taiwan?

This campaign is specific to Rakuten Group's services in Japan; there is no mention of a simultaneous campaign in Taiwan.