Rakuten Rakuma Announces Results of Awareness Survey on 'Rakuma Saikyo Kantei' Product Inspection Service

Rakuten Rakuma, the flea market app operated by Rakuten Group, Inc., conducted an awareness survey among users of its 'Rakuma Saikyo Kantei' service, which allows users to request product inspections in collaboration with Komehyo Co., Ltd. to eliminate counterfeit products from the secondary market.

### Key Survey Findings - Over 80% of respondents feel anxious about counterfeits when purchasing luxury brands on flea market apps in general. - More than 90% of buyers felt that 'trust in the transaction increased' after using 'Rakuma Saikyo Kantei.' - Sellers noted benefits such as 'peace of mind when listing high-value items' and 'gaining trust from buyers.' - Over 40% of sellers responded that items 'sold faster than non-appraised products.' - Over 90% of both sellers and buyers expressed intent to use Rakuten Rakuma because of the existence of 'Rakuma Saikyo Kantei.'

### Survey Details When 379 sellers and buyers were asked if they had ever felt anxious about counterfeits when buying brand-name products on flea market apps, a total of 85.0% expressed anxiety. After using 'Rakuma Saikyo Kantei,' over 90% of buyers said their peace of mind increased, citing reasons such as 'elimination of counterfeit risk' (55.3%) and 'no additional burden for the buyer' (52.1%).

Sellers also experienced significant advantages. 55.0% said they could 'list high-value items with peace of mind,' and 51.2% felt they 'gained trust from buyers.' Interestingly, over 40% of sellers felt their items sold faster. Transaction data from Rakuten Rakuma supported this, showing that items subject to 'Pre-delivery Appraisal' were over 50% more likely to sell compared to non-eligible items (Data from June 1, 2025 to Dec 31, 2025).

Both parties showed high satisfaction, with over 90% stating they would like to continue trading brand items on Rakuten Rakuma specifically because of this function. Rakuten Rakuma aims to continue promoting the democratization of the reuse brand market and the eradication of counterfeits through this service.