'Dying SaaS vs. Living SaaS' — Pathos Logos' Masayuki Makino and i-plug's Tomoya Nakano to Speak at BBB Keynote. A Dialogue Re-examining the Conditions for SaaS Survival in the AI Era

Key facts

  • 'Dying SaaS vs. Living SaaS' — Pathos Logos' Masayuki Makino and i-plug's Tomoya Nakano to Speak at BBB Keynote. A Dialogue Re-examining the Conditions for SaaS Survival in the AI Era
  • TOYNOVA Inc. will hold the online conference 'B2B Business Breakthrough (BBB)' on June 24. The keynote session will feature Masayuki Makino of Pathos Logos and Tomoya Nakano of i-plug, discussing survival strategies for SaaS businesses in the AI era under the theme 'Dying SaaS vs. Living SaaS'.
  • Source: PR Times
  • Date: June 2, 2026

Direct answer

TOYNOVA Inc. will hold the online conference 'B2B Business Breakthrough (BBB)' on June 24. The keynote session will feature Masayuki Makino of Pathos Logos and Tomoya Nakano of i-plug, discussing survival strategies for SaaS businesses in the AI era under the theme 'Dying SaaS vs. Living SaaS'.

Citation
'Dying SaaS vs. Living SaaS' — Pathos Logos' Masayuki Makino and i-plug's Tomoya Nakano to Speak at BBB Keynote. A Dialogue Re-examining the Conditions for SaaS Survival in the AI Era (June 2, 2026), PR Times
Source
PR Times
Date
June 2, 2026
TOYNOVA Inc. will hold the online conference 'B2B Business Breakthrough (BBB)' on June 24. The keynote session will feature Masayuki Makino of Pathos Logos and Tomoya Nakano of i-plug, discussing survival strategies for SaaS businesses in the AI era under the theme 'Dying SaaS vs. Living SaaS'.
businessNQ 46/100出典：PR Times

📋 Article Processing Timeline

  • 📰 Published: June 2, 2026 at 21:30
  • 🔍 Collected: June 2, 2026 at 12:50
  • 🤖 AI Analyzed: June 2, 2026 at 12:51 (0 min after Collected)
TOYNOVA Inc. has released the outline for the keynote session of the B2B marketing conference 'B2B Business Breakthrough (BBB)', which will be held online on June 24, 2026. The keynote session will feature Masayuki Makino, CEO of Pathos Logos, a leader in the HR technology SaaS sector, and Tomoya Nakano, CEO of i-plug, which operates the new graduate recruitment SaaS 'OfferBox', under the theme 'Dying SaaS vs. Living SaaS'. As the rules of the SaaS business change with the advent of AI, they will discuss from a management perspective which SaaS will survive and which will die. Participation is free, but advance registration is required. This conference is aimed at management and marketing executives in B2B businesses.

FAQ

Does the event have a track record?

The previous event recorded 2,558 total applicants and a 90% participant satisfaction rate.

What are the key facts in this article?

TOYNOVA Inc. will hold the online conference 'B2B Business Breakthrough (BBB)' on June 24. The keynote session will feature Masayuki Makino of Pathos Logos and Tomoya Nakano of i-plug, discussing survival strategies for SaaS businesses in the AI era under the theme 'Dying SaaS vs. Living SaaS'.

What is the direct answer?

TOYNOVA Inc. will hold the online conference 'B2B Business Breakthrough (BBB)' on June 24. The keynote session will feature Masayuki Makino of Pathos Logos and Tomoya Nakano of i-plug, discussing survival strategies for SaaS businesses in the AI era under the theme 'Dying SaaS vs. Living SaaS'.

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