以「心靈資本經營」為動力,提供全球美食感動體驗的株式會社 Toridoll Holdings(總部位於東京都澀谷區,代表取締役社長兼 CEO 粟田 貴也,以下簡稱 Toridoll HD)將在其推動的「心靈資本經營」實踐中,為丸龜製麵全國約 880 間門市所使用的「Hapi-Kani Dashboard」新增功能。預計於 2026 年 3 月導入的「Repeat Dashboard」,將用於視覺化顧客屬性與來店頻率;而「Team Dashboard」則能讓店長掌握每位員工的「心靈」狀態。透過此舉,將能整合性地掌握與分析顧客的來店結構及員工的心靈狀態,進一步推動「心靈資本經營」的進化。
【透過三次幸福度分數分析所見的課題與進化】
自 2025 年 7 月起,我們已與 Alsag Partners Inc. 共同開發了三次員工用的「幸福度分數※2 訪談」。最近一次的有效回覆數已超過 13,000 件,較前次增加了約 3,000 人,顯示其在現場的普及程度正在提高。此外,雖然幸福度分數在店鋪層級匯總的數值很重要,但基於「在個人層級掌握能更具體地了解狀況,並能採取更有效的對策」的假設,我們與 PLAID Inc. 進一步合作開發,誕生了「Team Dashboard」。
【關注每位員工「心靈」的「Team Dashboard」】
「Team Dashboard」將根據員工回答的幸福度分數訪談結果,以「自豪感」、「安心感」、「連結感」、「貢獻感」這四個要素,以及綜合這些要素的「幸福度分數」等指標,來視覺化每位員工的心靈狀態。AI 代理將提供每位員工的數值、訪談內容摘要,以及應對該員工應採取的行動建議,以支援店長及 Hapi-Kani Captain※3 的溝通。這使得溝通能從過去以店鋪平均值為基礎的管理,轉變為能根據每位員工心靈狀態進行的溝通,進而促進關係朝向更細膩、具體的互動演進。這將進一步提升每位員工的幸福感,激發源自內在動機的主動行為,並提升整個店鋪的活力。
【Team Dashboard 示意圖】
【視覺化顧客屬性、來店頻率等資訊的「Repeat Dashboard」】
「Repeat Dashboard」利用丸龜製麵 App 及發票數據,讓各店鋪能掌握顧客的屬性與來店頻率。過去我們主要根據用餐後問卷來匯總「感動分數※4」並應用於店鋪營運,但導入此功能後,將能更全面地掌握與分析顧客趨勢,例如該店鋪初次來店的顧客較多,還是常客支撐的店鋪,或是來店頻率的變化等。透過實踐符合來店狀況的適當溝通,以期創造更進一步的顧客感動體驗。
【Repeat Dashboard 示意圖】
常見問題
What is the 'Hapi-Kani Dashboard'?
The 'Hapi-Kani Dashboard' is a system used by Marugame Seimen, operated by Toridoll HD, to visualize and analyze employee happiness and customer satisfaction. It aims to improve both employee well-being and customer experiences.
What are the two new features being added to the dashboard?
The two new features are the 'Repeat Dashboard,' which visualizes customer attributes and visit frequency, and the 'Team Dashboard,' which allows store managers to understand the mental state of individual employees.
When will these new features be introduced?
The new features, the 'Repeat Dashboard' and the 'Team Dashboard,' are scheduled to be introduced starting March 2026.
How does the 'Team Dashboard' work?
The 'Team Dashboard' uses data from employee 'Happiness Score Interviews' to visualize individual mental states based on metrics like 'Pride,' 'Sense of Security,' 'Sense of Connection,' and 'Sense of Contribution.' An AI agent provides summaries and suggests communication actions for managers.
What kind of customer information will the 'Repeat Dashboard' provide?
The 'Repeat Dashboard' will use data from the Marugame Seimen app and receipts to show customer attributes and visit frequency, helping stores understand if they cater more to new or regular customers and track changes in visit patterns.