My Select Introduces Video Content for Bridal Kimono Selection
Rental Costume My Select has added video content to its product pages for Irouchikake and Shiromuku to highlight texture and three-dimensionality. This initiative helps brides better understand the actual appearance of traditional wedding garments.
📋 Article Processing Timeline
- 📰 Published: April 15, 2026 at 18:00
- 🔍 Collected: April 15, 2026 at 09:31
- 🤖 AI Analyzed: April 15, 2026 at 16:50 (7h 18m after Collected)
Rental Costume My Select, operated by LIN Co., Ltd., introduced video content to its bridal kimono product pages in April 2026. Recognizing that static photos often fail to capture the intricate textures, gloss, and three-dimensional embroidery of traditional garments like Irouchikake and Shiromuku, the company now provides videos to bridge this gap. These videos allow customers to see how light reflects off the fabric and the depth of the embroidery, ensuring a more accurate representation of the products. This digital enhancement aims to reduce mismatches between customer expectations and actual rental items, facilitating a more satisfying selection process for brides.
FAQ
Why were videos introduced?
Because the texture and embroidery of Japanese wedding attire are difficult to capture in static photos, videos help bridge the gap between image and reality.