Toji Gurashi Co., Ltd. (Headquarters: Beppu City, Oita Prefecture; CEO: Shizuka Kanno) announces the opening of applications for the 2-night, 3-day 'Modern Summer Toji Program' at its Beppu Onsen Therapy Retreat, 'Nanoka Hitomeguri (Seven-Day Circuit),' to be held from July 24 (Friday) to July 26 (Sunday), 2026.

Dog Days of Summer and Major Heat — Rebalancing the Body During the Most Exhausting Time of Year

July 26 marks 'Doyou no Ushi no Hi' (the Day of the Ox during the Dog Days). The period from July 20 to August 6 is known as 'Summer Doyou,' a transitional phase in traditional Eastern medicine. During Doyou, the 'Hi' (Spleen), which governs digestion and absorption, is believed to weaken. Combined with summer heat and humidity, fatigue gradually accumulates, leading to summer fatigue, loss of appetite, and general lethargy. Around July 23 is the solar term 'Tai-sho' (Major Heat), the hottest period of the year, making conscious养生 (health maintenance) essential.

The Right Way to Bathe in Onsen During Summer

The extreme temperature difference between air-conditioned indoor spaces and hot outdoor environments can disrupt the autonomic nervous system, contributing to summer fatigue. While many avoid onsen during hot seasons, soaking slowly in lukewarm water (38–40°C) is known to activate the parasympathetic nervous system, helping to gently restore balance.

At Nanoka Hitomeguri, counselors certified as nurses and onsen therapy advisors guide guests in selecting the most suitable spring types and bathing methods for their summer body condition. By properly engaging with onsen, enhancing circulation, and nourishing the body from within through diet, this 2-night, 3-day 'Modern Summer Toji Program' offers a holistic self-care experience where both body and mind respond positively.

Program Overview

[Seasonal养生] A 2-night, 3-day 'Modern Summer Toji' program that nurtures the body from both inside and out through onsen and nutrition —养生 to overcome summer fatigue during the hottest time of the year.

Schedule: July 24 (Fri) – July 26 (Sun), 2026 Price: From ¥59,900 per adult (based on double occupancy, per person, tax included) *Price varies depending on room type and number of guests.

3-Day Program Details

① Health Assessment & Onsen Counseling (Day 1 & Day 3) Certified nurse and onsen advisors conduct thorough assessments of guests’ constitution, physical condition, and mental balance. Blood pressure, autonomic nervous system status, and stress levels are measured, and personalized advice on spring selection and bathing methods is provided. A follow-up assessment on the morning of Day 3 allows guests to reflect on changes before departure, both numerically and subjectively.

② Bathing Guide & Beauty Onsen Tour (Day 2) Beppu is home to over 100 hot springs, with 7 of Japan’s 10 recognized spring types concentrated in the area. Based on the initial counseling, onsen advisors recommend the most suitable springs according to each guest’s daily condition and constitution. Guests can experience a unique 'onsen tour' while walking through the misty streets of Beppu. Admission fees included.

③ Gut Health Workshop (Day 2) The Doyou period is known for digestive discomfort. Guests will experience making fermented seasonings using raw koji from Oita Prefecture, creating an entry point to incorporate gut health into daily life. The fermented condiments made during the workshop can be taken home, allowing guests to continue their gut health journey at their own dining tables.

Summer Doyou养生 Tips

Diet Focus on easily digestible foods to give your digestive system a rest. Actively consume bitter vegetables (bitter melon, bell peppers) and hydrating summer vegetables (cucumber, winter melon).

Bathing Gradual heat acclimatization through slow soaking in lukewarm water (38–40°C) is effective. Daily bathing helps the body sweat more efficiently, building resilience against heatstroke.

Rest During this exhausting summer period, the greatest养生 is to avoid overexertion, take frequent breaks, and ensure sufficient sleep.

Applications and Details

Reservations and more information: https://nanokahitomeguri.booking.chillnn.com/ja/magazine/?resourceType=plan&resourceID=19d99df795b285

About Beppu Onsen Therapy Retreat 'Nanoka Hitomeguri'

Located in Beppu City, 'Nanoka Hitomeguri' is a therapy retreat that integrates the five elements of traditional onsen therapy: 'Onsen, Food, Exercise, Sleep, and Social Connection.' Through modern onsen therapy and wellness stays, it supports the physical and mental well-being of its guests. The facility also collaborates with various wellness content providers and is used for corporate training and group retreats. https://www.toji-gurashi.jp/nanokahitomeguri Address: 26-13 Ogura-machi, Beppu City, Oita Prefecture

Company Overview

Company Name: Toji Gurashi Co., Ltd. Representative: CEO Shizuka Kanno Headquarters: 401-1 Tsurumi, Beppu City, Oita Prefecture 874-0840 Established: April 26, 2023 Website: https://www.toji-gurashi.jp Contact: contact@toji-gurashi.jp

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  • Source: PR TIMES
  • Category: Event