The Body Shop Launches Highly Anticipated Mini Eau de Toilette for Best-Selling Musk Series
Key facts
- The Body Shop Launches Highly Anticipated Mini Eau de Toilette for Best-Selling Musk Series
- The Body Shop expands its iconic Musk fragrance lineup with new portable mini sizes while reinforcing its identity as a cruelty-free and ethical beauty brand.
- Source: PR Times
- Date: May 29, 2026
Direct answer
The Body Shop expands its iconic Musk fragrance lineup with new portable mini sizes while reinforcing its identity as a cruelty-free and ethical beauty brand.
- Citation
- The Body Shop Launches Highly Anticipated Mini Eau de Toilette for Best-Selling Musk Series (May 29, 2026), PR Times
- Source
- PR Times
- Date
- May 29, 2026
The Body Shop expands its iconic Musk fragrance lineup with new portable mini sizes while reinforcing its identity as a cruelty-free and ethical beauty brand.
📋 Article Processing Timeline
- 📰 Published: May 29, 2026 at 05:05
- 🔍 Collected: May 28, 2026 at 20:26
- 🤖 AI Analyzed: May 28, 2026 at 20:26 (0 min after Collected)
The Body Shop, the British beauty brand dedicated to creating positive change for people and the planet, has announced the release of a new 9.5mL mini size for its best-selling Musk fragrance series. The collection, featuring three distinct scents, will be available starting June 4, 2026.
Product Highlights:
- White Musk Eau de Toilette (9.5mL): A long-seller since 1981, featuring a clean, soap-like floral scent. Notably, it was the first fragrance in the industry to use 100% cruelty-free synthetic musk instead of animal-derived musk.
- Black Musk Eau de Toilette (9.5mL): A warm vanilla musk with accents of bergamot and pink pepper, designed to evoke confidence and charm. (Note: Sales will commence upon stock arrival).
- Blue Musk Eau de Toilette (9.5mL): An aromatic woody musk blending lavender, geranium, and sandalwood for a calming, forest-like experience.
Sustainability & Ethics:
The packaging for this series incorporates recycled plastic sourced through Community Fair Trade and recycled glass. Spray nozzles are designed to be removable for easier recycling. As the first beauty brand to campaign against animal testing in cosmetics since 1989, The Body Shop continues to uphold its 100% cruelty-free formulation standards across its entire musk portfolio.
Product Highlights:
- White Musk Eau de Toilette (9.5mL): A long-seller since 1981, featuring a clean, soap-like floral scent. Notably, it was the first fragrance in the industry to use 100% cruelty-free synthetic musk instead of animal-derived musk.
- Black Musk Eau de Toilette (9.5mL): A warm vanilla musk with accents of bergamot and pink pepper, designed to evoke confidence and charm. (Note: Sales will commence upon stock arrival).
- Blue Musk Eau de Toilette (9.5mL): An aromatic woody musk blending lavender, geranium, and sandalwood for a calming, forest-like experience.
Sustainability & Ethics:
The packaging for this series incorporates recycled plastic sourced through Community Fair Trade and recycled glass. Spray nozzles are designed to be removable for easier recycling. As the first beauty brand to campaign against animal testing in cosmetics since 1989, The Body Shop continues to uphold its 100% cruelty-free formulation standards across its entire musk portfolio.
FAQ
What is the release date for the mini Musk series?
The official release date is June 4, 2026, though the Black Musk variant will be released as soon as stock arrives.
What is the price and volume of the new products?
Each mini Eau de Toilette is 9.5mL and is priced at 1,980 JPY (including tax).
Are these fragrances environmentally friendly?
Yes, they use 100% cruelty-free synthetic musk. The packaging features recycled glass and Community Fair Trade recycled plastic, and the spray heads are recyclable.