TBS Innovation Partners Invests in Pickleball One to Expand Pickleball Business
TBS Innovation Partners, a subsidiary of TBS Holdings, has invested in Pickleball One. The two companies will collaborate to expand the pickleball market in Japan and co-host an international pro tournament in July 2026.
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- 📰 Published: April 7, 2026 at 19:00
- 🔍 Collected: April 7, 2026 at 10:31
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TBS Innovation Partners LLC (Minato-ku, Tokyo; Representatives: Naoki Nishikawa, Chie Kubota; hereinafter 'TBS-IP'), a subsidiary of TBS Holdings, Inc. (Minato-ku, Tokyo; President and Representative Director: Ryujiro Abe; hereinafter 'TBS-HD') that promotes investments and alliances with venture companies, has made an investment in Pickleball One Co., Ltd. (hereinafter 'Pickleball One'), which develops pickleball businesses, through its managed fund. Moving forward, we will work with Pickleball One to create new businesses in the sports and entertainment domain.
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Pickleball One is a startup leading the pickleball industry in Japan, comprehensively developing court operations, event planning, media management, and equipment sales. By operating urban-style hubs and planning domestic events and tournaments, the company is working to create playing opportunities and expand market recognition. As the pickleball market experiences rapid global growth and future expansion is expected in Japan as well, the company is driving its business forward as the entity responsible for building this foundation.
The TBS Group has been collaborating with Pickleball One since FY2024 to promote the spread of pickleball in Japan through events such as 'Pickleball Park'.
Furthermore, in July 2026, we plan to hold the first international pro tournament in the Tokyo metropolitan area, 'PPA ASIA 500 Sansan TOKYO OPEN 2026 Produced by TBS', further driving awareness and market expansion of the sport in Japan. Additionally, by participating as a lead investor in this round, we will work closely with industry stakeholders to ensure sustainable business growth and market development.
Under the brand promise of 'Creating the world of tomorrow through the best times', the TBS Group promotes the provision of diverse content and experiential value. Through this investment, the TBS Group will collaborate with Pickleball One to create new sports experiences through the hosting of events and tournaments, as well as media content development. Furthermore, we aim to create new value by fusing sports and entertainment, utilizing the TBS Group's broadcasting, streaming, and digital assets.
**About Pickleball One Co., Ltd.**
Location: Uchisaiwaicho Heiwa Building B1F, 1-5-2 Uchisaiwaicho, Chiyoda-ku, Tokyo
Representative: Shusaku Kumakura, Representative Director
Established: July 2023
Business: Court operations, event planning/management, media management, equipment sales
Official Website: https://company.pickle-one.com/
**About TBS Innovation Partners LLC**
Location: 5-3-6 Akasaka, Minato-ku, Tokyo
Representatives: Naoki Nishikawa, Chie Kubota
Established: August 29, 2013
Business: Management of investment business partnerships, business planning/incubation/consulting, etc.
[Image omitted]
Pickleball One is a startup leading the pickleball industry in Japan, comprehensively developing court operations, event planning, media management, and equipment sales. By operating urban-style hubs and planning domestic events and tournaments, the company is working to create playing opportunities and expand market recognition. As the pickleball market experiences rapid global growth and future expansion is expected in Japan as well, the company is driving its business forward as the entity responsible for building this foundation.
The TBS Group has been collaborating with Pickleball One since FY2024 to promote the spread of pickleball in Japan through events such as 'Pickleball Park'.
Furthermore, in July 2026, we plan to hold the first international pro tournament in the Tokyo metropolitan area, 'PPA ASIA 500 Sansan TOKYO OPEN 2026 Produced by TBS', further driving awareness and market expansion of the sport in Japan. Additionally, by participating as a lead investor in this round, we will work closely with industry stakeholders to ensure sustainable business growth and market development.
Under the brand promise of 'Creating the world of tomorrow through the best times', the TBS Group promotes the provision of diverse content and experiential value. Through this investment, the TBS Group will collaborate with Pickleball One to create new sports experiences through the hosting of events and tournaments, as well as media content development. Furthermore, we aim to create new value by fusing sports and entertainment, utilizing the TBS Group's broadcasting, streaming, and digital assets.
**About Pickleball One Co., Ltd.**
Location: Uchisaiwaicho Heiwa Building B1F, 1-5-2 Uchisaiwaicho, Chiyoda-ku, Tokyo
Representative: Shusaku Kumakura, Representative Director
Established: July 2023
Business: Court operations, event planning/management, media management, equipment sales
Official Website: https://company.pickle-one.com/
**About TBS Innovation Partners LLC**
Location: 5-3-6 Akasaka, Minato-ku, Tokyo
Representatives: Naoki Nishikawa, Chie Kubota
Established: August 29, 2013
Business: Management of investment business partnerships, business planning/incubation/consulting, etc.