talentbook Begins Providing "Talentbook Story" to The Japan Kanji Aptitude Testing Foundation

talentbook Inc. (Head Office: Shibuya-ku, Tokyo; Co-CEOs: Wataru Ohori/Kai Ohori; hereinafter referred to as "our company"), which develops the Talentbook series to create new recruitment experiences in the AI era starting with "role models," has begun providing "Talentbook Story" to The Japan Kanji Aptitude Testing Foundation (Head Office: Kyoto City, Kyoto Prefecture; Representative Director: Nobuo Yamazaki).

▶ The Japan Kanji Aptitude Testing Foundation Corporate Page

https://www.talent-book.jp/kanken

Background of Implementation: Resolving Image Gaps and Building a Content Production System

The Japan Kanji Aptitude Testing Foundation is the organization that operates the domestic largest-scale Kanji aptitude test, widely known by the name "Kanken."

The foundation faced a recruitment challenge where the strong image of "Kanken = an organization that creates teaching materials and tests" prevented the existence of diverse job roles such as promotion (sales), public relations, and research from reaching students and job seekers.

Furthermore, due to a lack of content production know-how and resources, the staff introduction pages on the recruitment website had not been updated for a long time. To resolve these issues and build a system for continuous information dissemination, they implemented "Talentbook Story."

【Challenges】

Lack of know-how and resources meant that a system for content production was not in place.

Staff introductions on the recruitment site had not been updated for several years, making the information outdated.

Job roles other than test and teaching material creation were unknown to job seekers, leading to a uniform applicant pool.

【Deciding Factors for Implementation】

The ability to produce articles of quality and quantity without specialized know-how using the AI-powered employee interview tool.

The availability of article formats, making it clear what to do and how to proceed, thus easy to start.

The ease of secondary use in recruitment media and joint information session materials, making it suitable for continuous dissemination.

【Utilization Measures】

Continuously creating and publishing staff introduction articles, focusing on young employees from various departments, using the AI-powered employee interview tool.

Sending notifications to students who applied each time an article was published, maintaining their continued interest.

Displaying QR codes at joint information sessions for follow-up and supplementary information after the sessions.

As a secondary effect, it was also used in mid-career recruitment interviews, prompting applicants to read articles beforehand and ask specific questions.

▶ For more details, please check the full case interview article at the URL below.

https://product.talent-book.jp/case/kanken

Comments from the Person in Charge

Mr. Ryosuke Miyamoto, General Affairs Department, Human Resources and General Affairs Division

By utilizing the AI-powered employee interview tool of "Talentbook Story," we have established a system for continuously publishing staff introduction content that we had not been able to address before. Also, at interviews, students have told us, 'I read the article and decided I wanted to do this job,' which gives us a sense that the information is reaching them realistically. In the future, we plan to create articles about mid-career and management staff so that students can envision their career paths after joining the organization.

Miyamoto's Story: https://www.talent-book.jp/kanken/stories/60491

Stories Currently Published

▶ The Japan Kanji Aptitude Testing Foundation Corporate Page

https://www.talent-book.jp/kanken

【Overview of The Japan Kanji Aptitude Testing Foundation】 Company/Organization Name: The Japan Kanji Aptitude Testing Foundation Head Office Location: 551 Gionmachi Minamigawa, Higashiyama-ku, Kyoto City, Kyoto Prefecture Established: 1992 (Heisei 4) Business Activities: Implementation and operation of the Japanese Kanji Aptitude Test (Kanken), promotion and development of Kanji education Company HP: https://www.kanken.or.jp/

About the Talentbook Series

We operate "Talentbook Story," a role model job search and career change site visited by 3 million Gen Z individuals annually, and "Talentbook Campus," an AI-era OB/OG (alumni) visit service, developing solutions that create new recruitment experiences in the AI era starting with "role models." We are scheduled to hold the "Role Model Award," one of the largest in Japan, in December 2026. We have supported a cumulative total of 1,200 companies, including 20% of Nikkei 225 constituent companies.

https://product.talent-book.jp/

◾️ talentbook Inc.

Capital and Capital Reserve: 546,720,000 yen

Establishment Date: December 12, 2014 (Fiscal Year End: November)

Business: Planning, development, and operation of the Talentbook series, recruitment branding support

Representatives: Wataru Ohori, Kai Ohori

Location: COERU Shibuya East 3F, 2-6-6 Shibuya, Shibuya-ku, Tokyo

HP: https://talentbook.co.jp