SUSHI TOP OCR Develops JPYC Acquisition Solution via Receipt Scanning

SUSHI TOP MARKETING Inc. (Headquarters: Chiyoda-ku, Tokyo; Representative Director CEO: Daisuke Tokunaga; hereinafter "the Company") has commenced offering a new PoC package that enables the distribution of JPYC, a Japanese Yen stablecoin, within its unique sales promotion solution "SUSHI TOP OCR" (patent pending), which combines receipt scanning with digital reward distribution.

This package is an "experimental" solution that can be implemented in a short period, targeting companies and organizations such as retailers, beverage manufacturers, local governments, and sports organizations that are considering marketing initiatives based on receipts. It realizes a new campaign experience where users take a photo of their receipt and upload it, and JPYC is sent to users who meet the conditions.

Background: Towards "Compound Interest Marketing" that doesn't end with a single shot

Traditional receipt-based campaigns incurred high operational costs for application verification, fraud detection, and prize delivery. Furthermore, coupon and point schemes often concluded upon distribution, making it difficult to utilize them as continuous customer touchpoints.

In contrast, NFT and JPYC user wallet addresses remain on the blockchain, allowing for continuous utilization in subsequent initiatives by linking them with behavioral data such such as store visits, purchases, and event participation. The more initiatives are implemented, the more customer touchpoints and data are accumulated, which can then be leveraged for future initiatives—the Company defines this as "Compound Interest Marketing."

Contents of the PoC Package

This PoC package is a standardized solution that allows companies and organizations to verify JPYC acquisition campaigns in a short period. It can also incorporate a new installation flow for recipient wallets, making it accessible even for companies without expertise in blockchain technology.

【Main Offerings】

- Automatic analysis of receipt images by SUSHI TOP OCR (determination of target products, purchase amount, payment method) - Automatic distribution of JPYC (Japanese Yen stablecoin) from the campaign page - Integration with recipient wallets (unWallet used in demo, compatible with other wallets) - Fraud detection (detection of counterfeiting by image generation AI, re-submission of identical receipts, etc.) - Purchase data analysis reports (by store, date, time, etc.)

What is SUSHI TOP OCR?

SUSHI TOP OCR is a solution (patent pending) where a proprietary AI agent (Powered by NIGIRI AI) automatically analyzes receipt images uploaded by end-users and automatically issues digital rewards to users who meet specified conditions. Users can start a campaign simply by taking a photo of their receipt and uploading it, making the participation barrier very low.

【Main Functions】

- Automatic purchase verification: AI automatically determines target product purchases, amounts, and payment methods from receipt images. - Automatic digital reward issuance: Automatic issuance of NFTs according to purchase content (can be differentiated). - Fraud detection: Detects fraud such as counterfeiting by image generation AI and re-submission of identical receipts. - Data analysis: Accumulation of purchase data by store, date, time, etc., and output of analysis reports.

New Digital Incentives Utilizing JPYC

JPYC is a stablecoin pegged to the Japanese Yen. Its features include low price volatility and easy understanding of "1 JPYC = approximately 1 Yen," making it easy to use as a campaign reward.

By combining it with NFT initiatives, it becomes possible to design initiatives that create continuous customer touchpoints, such as:

- Distributing JPYC exclusively to NFT holders - Redeeming as prizes for digital stamp rallies - Designing rewards that span store visits, purchases, and event participation

The more you do, the more effective it becomes. A marketing model that accumulates with compound interest.

This solution is designed so that campaign effects accumulate with compound interest as initiatives are repeated.

- Awareness expansion: Acquire recognition as digital promotional material at all touchpoints through NFT distribution x omnichannel. - Sales creation: Directly measure sales from purchases with receipt OCR. Visualize the uplift effect on POS in numbers. - Accumulation: NFTs and JPYC remain in the user's possession, allowing for free re-approach to holders in subsequent campaigns. CAC decreases exponentially. - Accuracy improvement: Accumulated data is learned by AI, and the targeting accuracy of the next campaign improves exponentially.

Visualizing experience and purchase as "one continuous flow"

SUSHI TOP OCR can be combined not only with retail campaigns but also with experiential campaigns such as stamp rallies, sports viewing, and event attendance initiatives.

For example, a series of customer actions such as:

- Event participation - Store visit - Purchase

can be recorded and analyzed across the board using blockchain as a common database. This allows for the visualization of previously fragmented customer journeys.