Launch of 'erabitte', a Smartphone-Based Fixed-Price Custom Home Service Designed by Women Architects

Sumarch Co., Ltd. has launched 'erabitte', a fixed-price custom home service for busy dual-income families, enabling an efficient, smartphone-complete building process.
新製品NQ 93/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: May 26, 2026 at 17:20
  • 🔍 Collected: May 26, 2026 at 08:31
  • 🤖 AI Analyzed: May 26, 2026 at 08:33 (1 min after Collected)
## News Overview
Sumarch Co., Ltd., which operates a custom home business in Aichi Prefecture, launched 'erabitte' in May 2026, a new custom home product featuring a transparent fixed-price model and custom-made furniture. Based on the concept of 'delivering time and peace of mind to busy mothers,' the service merges the sensibilities of female staff with a smart, smartphone-complete home-building process.

## Development Background
In response to feedback from dual-income families struggling with limited time for meetings, budget overruns, and the burden of complex specification decisions, a team of female architects and interior coordinators at the company developed this product. By introducing a cloud service that allows users to make selections anytime via smartphone, the company has significantly reduced the burden of building a home.

## Four Key Features of 'erabitte'
1. 'Mother-perspective' design by a professional female team: Proposes stress-free floor plans tailored to household flow and childcare.
2. Four curated design styles: Users can choose from four trend-focused styles: Japandi, Natural, Feminine, and American.
3. Fun smartphone selections with 'egaku': Allows for 24/7 specification checking and instant price estimates, making home building easier and more intuitive.
4. Secure fixed-price system: Prices are determined by the floor area (tsubo), allowing customers to pursue their ideals without worrying about budget overruns.

## Performance and Features of HOLIDAYS Custom Homes
- World-class insulation: Meets HEAT20 standards (G1–G3) and achieves energy-saving grades 6 or 7.
- Fully custom design capability: A team of experts supports home building tailored to each client's lifestyle.
- Cost performance: Achieves reasonable pricing through in-house operations and bulk purchasing of materials.
- One-stop service: Provides comprehensive support from land finding to design and construction.

FAQ

Who is the 'erabitte' service for?

It is designed for busy dual-income parents who have difficulty finding time for home-building meetings.

How does a fixed-price model work for custom homes?

The price is determined by the floor area, allowing for transparent and easy budget management.

What can I do with the smartphone-based service?

You can confirm specifications, check prices, and select popular features anytime, anywhere using your smartphone.