Teachme Biz Achieves No.1 Market Share in Manual Creation Support Market for Second Consecutive Year

Studist, Inc. (Headquarters: Chiyoda-ku, Tokyo; CEO: Soshi Suzuki; hereinafter "Studist"), provider of the AI manual platform "Teachme Biz," announces that it has secured the No.1 domestic market share for the second consecutive year in the "Manual Creation Support Market" according to the market research report "ITR Market View: Human Capital Management Market 2026," published by ITR, Inc. (hereinafter "ITR"). In the 2024 fiscal year, Studist captured 32.9% of vendor revenue share in this market, maintaining its top position in both industry-specific shares across all surveyed sectors (manufacturing, construction/real estate, wholesale/retail, finance/insurance, information and communications, services, and public) and company size-based shares (excluding companies with fewer than 100 employees). Furthermore, Studist has achieved the No.1 revenue share position in all three major domestic research reports—including ITR, Fuji Keizai Research Institute, and Deloitte Tohmatsu Mic Mac Economic Research Institute—over the past year. Going forward, Studist will continue supporting the realization of lean operations through ongoing enhancements to AI functionality and expanded on-site implementation support.

Market Background: Growing Manual Creation Support Market

The domestic manual creation support market continues to expand, driven by structural challenges faced by workplaces, such as worsening labor shortages, increasing demand for multilingual support due to a surge in foreign workers, and risks of losing expertise as skilled workers retire. According to ITR's research, market revenue reached 5.74 billion yen in the 2024 fiscal year (a 17.4% increase from the previous year), with a projected 17.9% growth expected in 2025. Adoption is rising not only in manufacturing, wholesale, and retail industries but also among mid-sized companies with 100 to fewer than 1,000 employees, demonstrating widespread penetration across industries and company sizes.

Teachme Biz, provided by Studist, has been widely adopted not only by SMEs but also by large enterprises as a solution to these structural challenges, securing the No.1 revenue share position in this latest ITR survey.

Key Factors Behind No.1 Market Share

The following initiatives are considered the primary drivers behind Teachme Biz's continued dominance with a 32.9% revenue share in the "ITR Market View: Human Capital Management Market 2026" report:

Ease of Use from the Frontline Perspective and Overwhelming Implementation Track Record

Teachme Biz is highly praised for its intuitive usability and clarity, enabling frontline workers to resolve issues instantly regardless of industry or role. This frontline usability has driven adoption across more than 2,400 companies worldwide of various sizes and industries, contributing directly to its No.1 revenue share position.

Accelerated New Adoption and Expansion within Large Enterprises

In addition to accelerating new deployments at large enterprises, Teachme Biz has seen rapid horizontal expansion—from initial departmental use to enterprise-wide adoption—making it a key driver of overall market growth.

AI Features Standardized and Widely Adopted Onsite

Having introduced AI functionality early in 2023, Studist made AI features standard in March 2026. By continuously enhancing a suite of AI tools—including one that reduces manual creation time from video by 93%—the platform has become accessible even to workers less familiar with IT tools, broadening its adoption across industries and company sizes.

Expanded Sales Channels Through Partners

Leveraging collaboration with partner companies, Studist has expanded adoption not only through direct sales but also via partner channels. In the 2025 fiscal year, strengthened learning content offerings for partners further contributed to sales channel expansion.

Future Outlook

In May 2026, Teachme Biz refreshed its concept to "AI Manual." Under this new concept—"empowering frontline teams by entrusting AI with manual creation, usage, and updates"—Studist will continue enhancing AI functionality to address frontline challenges such as knowledge transfer and labor shortages. Additionally, by deepening integration across the "Teachme" product suite, Studist aims to strengthen its end-to-end support from operational visibility to sustained implementation, helping organizations of all sizes and industries achieve lean operations.

About Teachme Biz

Teachme Biz is an AI-powered manual platform that supports the creation, usage, and updating of manuals with AI, thereby creating capacity at the frontline. It enables AI-driven automatic video editing and manual generation, drastically reducing documentation time while supporting smooth operations. Adopted by over 2,400 companies globally, Teachme Biz has secured the No.1 revenue share in recent surveys by ITR (※1), Fuji Keizai Research Institute (※2), and Deloitte Tohmatsu Mic Mac Economic Research Institute (※3). It is widely recognized as the standard solution in the manual creation and frontline training market across industries and company sizes.

https://biz.teachme.jp/

※1: "ITR Market View: Human Capital Management Market 2026" – Manual Creation Support Market

※2: "Industry-Specific IT Investment Trends / Future Outlook of DX Market 2026 Edition – DX Investment" – Manual Creation / Frontline Training Tools, 2024 Actual Results (Volume and Value/SaaS) Vendor Share

※3: "Deskless SaaS Market: Current Status and Outlook 2025 Edition" – Video Manual Creation Support Tools Market

About Lean Operations

Lean Operations, proposed by Studist, is a continuous improvement process that eliminates inefficiencies ("Muri," "Muda," "Mura") in operations, reinvesting the capacity gained through efficiency improvements into "value enhancement" to achieve organizational productivity and sustainable growth. Specifically, through steps including visualization, standardization, simplification, and thorough implementation of work processes, Studist aims to help organizations become lean and build structures that allow full focus on core business activities.

Studist offers the "Teachme Series," an AI-centric product suite including Teachme Biz, to support execution of the Lean Operations framework "9 Steps." Additionally, through hands-on services combining business automation support, operational assessments, manual creation outsourcing, and training programs, Studist acts as a partner to help clients improve productivity and realize Lean Operations. https://studist.jp/our-vision

Company Overview

Company Name: Studist, Inc.

Headquarters: 9F, Sumitomo Corporation Nishikicho Building, 1-6 Kanda-Nishikicho, Chiyoda-ku, Tokyo

Offices: [Domestic] Tokyo (Headquarters), Nagoya, Osaka, Fukuoka, Miyazaki

[Overseas] Thailand (Bangkok), Vietnam (Ho Chi Minh City)

Business Activities: Development and operation of the "Teachme Series" including AI manual platform "Teachme Biz," productivity improvement consulting, corporate training programs, etc.

Founded: March 19, 2010

Capital: 103.2 million yen (including capital reserves)

URL: https://studist.jp/