Storage Oh Co., Ltd.: "We want to provide days where things become precious with 'Trunk Rooms'." by Storage Oh

Storage Oh Co., Ltd. endorses April Dream, a project that aims to make April 1st a day for announcing dreams. This press release represents the dream of Storage Oh Co., Ltd. (Head office: Ichikawa City, Chiba Prefecture; Representative Director: Shiro Arakawa; Securities Code: 2997; hereinafter "Storage Oh"), which plans, develops, operates, and manages trunk room businesses.

Storage Oh Service Site

Storage Oh's Dream

Storage Oh aims to solve luggage challenges through the use of "trunk rooms," thereby realizing a society where people are not overwhelmed by their belongings, actively utilize them, and cherish them.

First, "things" (luggage, household goods, etc.) are inseparable from our lives. While the word "things" might be vague, it encompasses items like clothing, daily necessities, furniture, home appliances, books, hobby items, sports equipment, and sentimental items.

Managing "things" requires not only "space to put them" but also the management of "distance" and "time."

1. Things and Distance

Everyday dishes are, of course, in the house. But where should you put the tiered boxes you only use for New Year's? If your house is large, they might fit in a storage room. However, with soaring real estate prices, it's difficult to secure an ideal amount of space. In such cases, your favorite tiered boxes can become a troublesome item that takes up space.

That's where renting a trunk room, even just one tatami mat in size, near your home comes in handy. Important items you only use a few times a year, seasonal clothes, home appliances, and more can be neatly stored there.

This is a way to prevent cherished, beloved items from becoming troublesome space-occupiers.

2. Things and Time

You finally acquired a condominium in the city center. It's spacious enough for a couple, but it might feel a bit cramped if you have children. A condominium is a lifelong purchase, so worries about price, location, and size are endless.

The number of items in your home naturally increases as your family grows. However, 30 years later, when your children become independent, you might return to living as a couple. At that time, you'd probably want to live in a more conveniently located place. This often creates a trade-off between space and location.

A trunk room is the answer to the desire for "a home that expands only during the child-rearing period." While you can't change the size of your condominium, you can rent a trunk room as needed storage at that point in time. You can expand your home's storage only for the necessary period and size, according to the amount of your belongings. A trunk room makes this possible.

・I really want to keep it, but considering the space at home, I need to sell or organize it.

・I'm an idol fan, but I want to buy more merchandise and have nowhere to put it.

・My children have grown up and need their own rooms.

Storage Oh wants to realize a society where people's life choices are not limited by their belongings, through trunk rooms. A society where things are not given up, but connected to the future. That is the dream we envision.

Storage Oh Co., Ltd. Representative Director and President Shiro Arakawa

The building blocks and board games my children played with.

I carefully stored them, and now they are a big hit at my children's niece's house!

About Storage Oh Co., Ltd.

Our company operates a business that plans, develops, operates, and manages self-storage trunk rooms, guided by the management philosophy of "co-creating the future of people's lives and society through the sustainable enhancement of customer assets." We currently operate 220 stores and approximately 13,000 trunk rooms, primarily in Tokyo and Okayama. The household penetration rate of trunk rooms in Japan is said to be less than 1%, which remains low compared to countries where trunk rooms are popular, such as the United States with approximately 10%. Although it is not a widely familiar service, customers who have used it once give positive feedback such as "my room is neat and comfortable" and "I was able to organize my belongings by rotating household items seasonally." Customers use trunk rooms for various reasons, such as storing seasonal appliances and clothing, preserving precious hobby collections, keeping children's memorable items that take up space at home but cannot be thrown away, adjusting home space when the family grows, and storing disaster preparedness supplies. We believe that our mission as a trunk room operator, whose social needs are expected to grow further, is to provide clean and safe trunk rooms as a subscription service for customers to make their homes and offices more comfortable places, and to build a more comfortable environment for them.

Storage Oh Corporate Site

Company Profile

Trade Name: Storage Oh Co., Ltd. (Securities Code: 2997)

Representative: Shiro Arakawa, Representative Director

Location: 4F, 1-9-23 Ichikawaminami, Ichikawa City, Chiba Prefecture, 272-0033

Established: May 2008

Business Activities: Planning, development, operation, and management of trunk rooms; Property management; All related businesses incidental thereto

Capital: 261,888 thousand yen

Service Site: https://www.storageoh.jp/

Corporate Site: https://www.storageoh.co.jp/

"April Dream" is a project by PR TIMES where companies announce their future dreams on April 1st. We are seriously aiming to realize this dream.

List of press releases from Storage Oh Co., Ltd.: https://prtimes.jp/main/html/searchrlp/company_id/138297

Keywords: #AprilDream, trunk room, warehouse, sustainable, circular economy, share, storage, memories, fan activities, Storage Oh