STAGEON to Launch New Program 'HakoTube' on March 27, Solving Corporate SNS Challenges with Practical Knowledge from Managing Over 200 Channels

STAGEON Inc. (Headquarters: Chuo-ku, Tokyo; CEO: Shohei Karumai; hereinafter "STAGEON"), a provider of YouTube marketing solutions for corporations, announces the launch of "YouTube Customer Attraction Variety: HakoTube" on March 27, 2026, a channel dedicated to sharing YouTube customer acquisition know-how. The Vice President of STAGEON, who has been on the front lines of corporate channel management, will share the essence of YouTube utilization that leads to business growth, covering both successes and failures without holding anything back. Background of the Initiative SNS has evolved from a personal communication tool into a critical business infrastructure for companies. As of the end of 2024, the number of domestic SNS users reached approximately 84.52 million, making it the largest medium with an influence exceeding TV commercials by over 10 points across all phases from product/service awareness to purchase. However, significant challenges remain in corporate utilization. According to a survey by Tokyo Shoko Research (2023, 4,947 companies), 54.8% of companies do not use SNS. Among those that do, nearly half of the managers cite a "lack of internal resources," and 72.6% of management structures rely on outsourcing. In particular, while YouTube is the largest platform used by 61.2% of marketing managers, only a very small number of companies are strategically achieving results. "Despite the overflow of information, the essence is rarely conveyed." The current reality is that superficial techniques are spreading, and more people are becoming lost in non-reproducible SNS operations. While the number of companies and sole proprietors using SNS for customer acquisition is increasing every year, many report challenges such as "effort and man-hours not leading to results" and "results being difficult to see, making it hard to use as a customer acquisition channel." We believe that SNS should not rely on accidental viral spread, but should be a powerful marketing tool that strategically supports business growth. Through managing over 200 corporate YouTube channels, STAGEON has witnessed both its great potential and the "reality that the correct way to use it is not widespread." Based on the knowledge gained from our track record, we aim to use the new approach of a "YouTube Customer Attraction Variety" show to make the essence of management easy to understand and to build an environment where the true potential of YouTube for customer acquisition can be maximized. Channel Overview This channel is a "YouTube Customer Attraction Variety" show where STAGEON, with a track record of managing over 200 channels, shares "live know-how" extracted from trial and error in the field. Going beyond just introducing management techniques and trends, the Vice President who leads STAGEON's YouTube operations will personally and entertainingly explain essential concepts that lead to results, such as algorithm understanding, channel design, and content strategy. Through this channel, we aim to provide the perspectives and concrete knowledge necessary to transform SNS from a mere place for broadcasting into a customer acquisition channel that leads to business growth. ■ Channel URL https://...