Hummel Exhibits at Tokyo Pride 2026 for the Sixth Time

Danish sports brand hummel, distributed by SSK Corporation, exhibited a booth at 'Tokyo Pride 2026' in Yoyogi Park from June 6-7, 2026. This marks hummel's sixth participation in the event, where it hosted a footgolf activity on the opening day to celebrate diversity and inclusion. Guided by its vision 'Change the World Through Sport,' hummel supports human rights, gender equality, and peace. Its efforts include charity auctions for International Women's Day, supporting amputee soccer since 2014, and hosting the inclusive soccer event 'Gochatano' since 2018. Last year, hummel donated 230,000 yen from a charity auction of 1. FC Köln diversity uniforms to the Osaka-based NPO 'Nijiiro Diversity'. Tokyo Pride, organized by NPO Tokyo Rainbow Pride since 2012, features a festival and a pride parade to build a society where everyone can live proudly and happily. Hummel was founded in Denmark in 1923 and continues to drive social change through sport.