Seminar 'Toyota's New Management Begins' by Dr. Tadayoshi Takahara, CEO of Tech-T, to be held on July 3, 2026!

This seminar provides a multi-faceted explanation of Toyota Motor Corporation's new management structure and medium-to-long-term strategy, which fully launched after the 2026 general meeting of shareholders, based on on-site reporting and continuous analysis. It will provide an overview of changes in sales volume and powertrain composition by major country, as well as the reality of the EV market globally, in Japan, and in major regions, before focusing on the biggest strategic challenge: the Chinese market. Based on on-site reporting in China, the lecturer will provide original and high-value insights into best-selling models, the technical level and implementation status of EVs and autonomous driving, changes in the competitive structure due to the entry of IT companies like Huawei and Xiaomi, and the organization of development systems and national policies that enable short-term development. Furthermore, it will decode Toyota's China EV strategy, which has steered significantly toward 'full localization' including development, procurement, batteries, in-vehicle OS, and autonomous driving, as well as the concept of using China as an export hub and the aims of its EV strategy for emerging countries including Malaysia. In addition, based on on-site and ride-along reporting of Woven City and e-Palette, it will concretely demonstrate Toyota's evolution from an automotive company to a company that creates mobility value and social systems, and its next-generation mobility strategy including hydrogen and autonomous driving. Incorporating points discussed in the Nikkei CrossTech series, it will clarify Toyota's strategic path under the new management: what it will discard and what it will pursue.