Spready Inc. and NEC Corporation to Jointly Exhibit Business Development DX Product at "Japan DX Week Spring 2026"

Spready Inc. (Headquarters: Shibuya-ku, Tokyo; President and CEO: Masayoshi Sako) and NEC Corporation (Headquarters: Minato-ku, Tokyo; President and CEO: Takayuki Morita, hereinafter NEC) will jointly exhibit at "Japan DX Week Spring 2026," to be held from Wednesday, April 8 to Friday, April 10, 2026, at Tokyo Big Sight. We entered into a capital and business alliance with NEC in February 2025 and have been jointly developing products to support new business creation. This joint exhibition has been organized with the aim of making this initiative known to a wider audience.

At this exhibition, we will introduce "HASSAN," a new business-focused AI service that automates idea generation for internal new business managers. We plan to discuss AI-powered ideation while providing live demonstrations to attendees.

Features of "HASSAN" ① Automatic Extraction of Technical Assets By registering technical assets, you can generate ideas that leverage those assets. In addition to manual input, the AI can automatically extract and register assets simply by uploading PDF documents.

② Asset Input, Idea & Planning Generation Function Simply input the conditions for idea generation, and the system will automatically brainstorm ideas utilizing your company's technologies. If you find an idea you like among the brainstormed ones, you can automatically generate a business plan with a single click. In February 2026, the system was enhanced to automatically perform external environment analysis, such as market and competitor analysis, for the generated business plans.

③ Customer