Notice of Absorption-Type Merger of MAYCREW'S Co., Ltd. by Smart Section Co., Ltd.
Smart Section Co., Ltd. announced the absorption-type merger of MAYCREW'S Co., Ltd., a short video production agency, effective late June. The merger will bolster their production capacity to 3,000 videos per month, accelerating global expansion and commerce integration.
📋 Article Processing Timeline
- 📰 Published: April 9, 2026 at 19:00
- 🔍 Collected: April 9, 2026 at 10:30
- 🤖 AI Analyzed: April 21, 2026 at 02:38 (280h 8m after Collected)
Smart Section Co., Ltd. (Headquarters: Tokyo, Representative Director: Shohei Umemoto, hereinafter "the Company") announces that it has decided to absorb MAYCREW'S Co., Ltd. (hereinafter "MAYCREW'S"), which provides short video production and SNS marketing support.
This merger will be an absorption-type merger with the Company as the surviving company, and MAYCREW'S will be dissolved by the end of June as a result of this merger.
## Background of the Merger
In recent years, the short video market, centered on TikTok, Instagram Reels, and YouTube Shorts, has expanded rapidly and has become an indispensable channel in corporate marketing strategies.
Through its D2C brand business and SNS marketing support business, the Company has accumulated know-how in generating buzz and maximizing sales centered on short videos.
On the other hand, with the expansion of the market, building a system capable of supplying larger quantities of high-quality content has become a crucial key to corporate growth.
MAYCREW'S is a company with strong production capabilities and a stable supply system in the short video production domain, possessing numerous track records.
Although we have collaborated as group companies until now, we have decided to fully integrate through this merger for the purpose of further accelerating growth speed and optimizing management resources.
## Synergies from this Merger
Through this merger, the short video production system within the Company group will be significantly strengthened, enabling the production of up to 3,000 videos per month.
This will allow us to provide the following value:
- Early establishment of "winning patterns" through high-speed PDCA utilizing massive amounts of creatives.
- Acceleration of overseas expansion, focusing not only domestically but also in Taiwan and Southeast Asia.
- Maximization of sales in our own D2C brands and the creation of new businesses.
- Further enhancement of the value provided to client companies.
By completely integrating the Company's strength in "buzz marketing" with MAYCREW'S' "production capability," we will realize "marketing support directly linked to sales and profits" at a higher level, going beyond being merely a production company.
## Future Outlook
Under the slogan "Japan standard, the world innovation," the Company group aims to expand marketing standards originating from Japan to the world.
Through this merger, we will establish an overwhelming production system in the short video domain, and in addition to securing a leading position in the domestic market, we will accelerate business expansion in overseas markets.
Furthermore, moving forward, we will strengthen our integration with commerce domains, such as TikTok Shop, to build a system that can provide end-to-end support from content production to sales.
The Company will continue to take on the challenge of creating new value, utilizing speed and execution capabilities as our weapons.
## Company Profile
Company Name: Smart Section Co., Ltd.
Location: Tokyo
Representative: Shohei Umemoto
Date of Establishment: March 1, 2023
Business Description: SNS marketing support business, digital marketing support business
This merger will be an absorption-type merger with the Company as the surviving company, and MAYCREW'S will be dissolved by the end of June as a result of this merger.
## Background of the Merger
In recent years, the short video market, centered on TikTok, Instagram Reels, and YouTube Shorts, has expanded rapidly and has become an indispensable channel in corporate marketing strategies.
Through its D2C brand business and SNS marketing support business, the Company has accumulated know-how in generating buzz and maximizing sales centered on short videos.
On the other hand, with the expansion of the market, building a system capable of supplying larger quantities of high-quality content has become a crucial key to corporate growth.
MAYCREW'S is a company with strong production capabilities and a stable supply system in the short video production domain, possessing numerous track records.
Although we have collaborated as group companies until now, we have decided to fully integrate through this merger for the purpose of further accelerating growth speed and optimizing management resources.
## Synergies from this Merger
Through this merger, the short video production system within the Company group will be significantly strengthened, enabling the production of up to 3,000 videos per month.
This will allow us to provide the following value:
- Early establishment of "winning patterns" through high-speed PDCA utilizing massive amounts of creatives.
- Acceleration of overseas expansion, focusing not only domestically but also in Taiwan and Southeast Asia.
- Maximization of sales in our own D2C brands and the creation of new businesses.
- Further enhancement of the value provided to client companies.
By completely integrating the Company's strength in "buzz marketing" with MAYCREW'S' "production capability," we will realize "marketing support directly linked to sales and profits" at a higher level, going beyond being merely a production company.
## Future Outlook
Under the slogan "Japan standard, the world innovation," the Company group aims to expand marketing standards originating from Japan to the world.
Through this merger, we will establish an overwhelming production system in the short video domain, and in addition to securing a leading position in the domestic market, we will accelerate business expansion in overseas markets.
Furthermore, moving forward, we will strengthen our integration with commerce domains, such as TikTok Shop, to build a system that can provide end-to-end support from content production to sales.
The Company will continue to take on the challenge of creating new value, utilizing speed and execution capabilities as our weapons.
## Company Profile
Company Name: Smart Section Co., Ltd.
Location: Tokyo
Representative: Shohei Umemoto
Date of Establishment: March 1, 2023
Business Description: SNS marketing support business, digital marketing support business