Flat-rate Indoor Golf "SMART GOLF" Opens Its First Store in Sapporo, Hokkaido on Tuesday, April 14
SMART GOLF Co., Ltd. opened its first store in Hokkaido, "SMART GOLF Maruyama Park Store," in Sapporo on April 14, 2026. It provides a 24/7 indoor practice environment utilizing AI to solve the problem of winter practice restrictions for golfers in snowy regions.
📋 Article Processing Timeline
- 📰 Published: April 23, 2026 at 20:00
- 🔍 Collected: April 23, 2026 at 11:31
- 🤖 AI Analyzed: April 24, 2026 at 01:21 (13h 49m after Collected)
SMART GOLF Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, Representative Director: Yuto Takasuka), which operates "SMART GOLF," an IT-utilized flat-rate, complete membership-based indoor golf practice facility and boasts top-class facility numbers in the indoor golf industry, opened "SMART GOLF Maruyama Park Store," its first store in Sapporo, Hokkaido, on Tuesday, April 14, 2026.
■ Background of Expanding into Hokkaido
For golfers in Hokkaido, the winter season with snowfall is a period when outdoor practice environments are restricted. The "completely private indoor space available 24 hours a day, 365 days a year" provided by SMART GOLF is unaffected by seasons, weather, or outside temperatures. Leveraging this strength, we have made our first foray into Hokkaido to create an environment where everyone in Hokkaido can comfortably continue their practice throughout the year.
■ Practice Support Based on Objective Data Utilizing Technology
In addition to a comfortable indoor space, we have prepared practical practice equipment based on objective data. All bays are fully equipped with high-performance simulators that accurately measure trajectory and spin rate, not to mention free rental clubs that allow you to visit empty-handed. In addition, an AI shot diagnosis function and recommended lesson videos based on it support the improvement of each individual's swing. We will provide high-quality time to golfers who earnestly continue practicing to improve their scores even during the winter.
■ From the Metropolitan Area to the Whole Country. Store Expansion Meeting Regional Needs
SMART GOLF has opened approximately 190 stores, primarily in the Tokyo metropolitan area (1 metropolis and 3 prefectures). Looking ahead, in addition to strengthening our foundation in the Western Japan and Tohoku areas where we have already expanded, we plan to expand our deployment area to major cities nationwide, including Sapporo. By establishing high-quality practice environments unaffected by weather and time in various regions, we aim to become a familiar and highly convenient infrastructure for golfers nationwide.
■ "SMART GOLF Maruyama Park Store" Store Overview
Opening Date: Tuesday, April 14, 2026
Address: THE SERAM MARUYAMA 1F, North 1 West 27-4-21, Chuo-ku, Sapporo, Hokkaido
Access: 3-minute walk from "Maruyama-koen Station" on the Sapporo Municipal Subway Tozai Line
Equipment & Features: Open 24/7, completely private rooms, equipped with high-performance simulators, AI shot diagnosis, free rental clubs, one-on-one lessons available
Store Details URL: https://sma-gol.com/shop/maruyamakoen/
■ About SMART GOLF
SMART GOLF is a flat-rate, completely membership-based, all-you-can-attend indoor golf practice facility. It has deployed approximately 190 stores (as of April 2026) primarily in the Tokyo metropolitan area, available 24/7 (excluding some stores), and is fully equipped with rental clubs and security. It can be used safely by everyone from beginners to professionals, and also provides one-on-one lessons.
[SMART GOLF Co., Ltd. Company Profile]
Company Name: SMART GOLF Co., Ltd.
Representative: Yuto Takasuka, Representative Director
Established: September 2020
Location: Cross Office Shibuya Medio 8F, 2-11-5 Shibuya, Shibuya-ku, Tokyo
Business Description: Operation of completely membership-based indoor golf practice facilities
URL: https://sma-gol.com/
Contact: pr@gjb.co.jp
■ Background of Expanding into Hokkaido
For golfers in Hokkaido, the winter season with snowfall is a period when outdoor practice environments are restricted. The "completely private indoor space available 24 hours a day, 365 days a year" provided by SMART GOLF is unaffected by seasons, weather, or outside temperatures. Leveraging this strength, we have made our first foray into Hokkaido to create an environment where everyone in Hokkaido can comfortably continue their practice throughout the year.
■ Practice Support Based on Objective Data Utilizing Technology
In addition to a comfortable indoor space, we have prepared practical practice equipment based on objective data. All bays are fully equipped with high-performance simulators that accurately measure trajectory and spin rate, not to mention free rental clubs that allow you to visit empty-handed. In addition, an AI shot diagnosis function and recommended lesson videos based on it support the improvement of each individual's swing. We will provide high-quality time to golfers who earnestly continue practicing to improve their scores even during the winter.
■ From the Metropolitan Area to the Whole Country. Store Expansion Meeting Regional Needs
SMART GOLF has opened approximately 190 stores, primarily in the Tokyo metropolitan area (1 metropolis and 3 prefectures). Looking ahead, in addition to strengthening our foundation in the Western Japan and Tohoku areas where we have already expanded, we plan to expand our deployment area to major cities nationwide, including Sapporo. By establishing high-quality practice environments unaffected by weather and time in various regions, we aim to become a familiar and highly convenient infrastructure for golfers nationwide.
■ "SMART GOLF Maruyama Park Store" Store Overview
Opening Date: Tuesday, April 14, 2026
Address: THE SERAM MARUYAMA 1F, North 1 West 27-4-21, Chuo-ku, Sapporo, Hokkaido
Access: 3-minute walk from "Maruyama-koen Station" on the Sapporo Municipal Subway Tozai Line
Equipment & Features: Open 24/7, completely private rooms, equipped with high-performance simulators, AI shot diagnosis, free rental clubs, one-on-one lessons available
Store Details URL: https://sma-gol.com/shop/maruyamakoen/
■ About SMART GOLF
SMART GOLF is a flat-rate, completely membership-based, all-you-can-attend indoor golf practice facility. It has deployed approximately 190 stores (as of April 2026) primarily in the Tokyo metropolitan area, available 24/7 (excluding some stores), and is fully equipped with rental clubs and security. It can be used safely by everyone from beginners to professionals, and also provides one-on-one lessons.
[SMART GOLF Co., Ltd. Company Profile]
Company Name: SMART GOLF Co., Ltd.
Representative: Yuto Takasuka, Representative Director
Established: September 2020
Location: Cross Office Shibuya Medio 8F, 2-11-5 Shibuya, Shibuya-ku, Tokyo
Business Description: Operation of completely membership-based indoor golf practice facilities
URL: https://sma-gol.com/
Contact: pr@gjb.co.jp