Tech Knowledge Base Co., Ltd. (Headquarters: Nakagyo-ku, Kyoto City, Kyoto Prefecture; Representative Director: Shota Nagafuchi) has publicly released "Sighted Lab," a website that visualizes AI search engine citation patterns in real-time, free of charge. No registration is required, and anyone can view it immediately.
Where the world's curiosity is absorbed
Sighted Lab in action
Sighted Lab: https://lab.sighted-aeo.com/
Background of the Release ── "AI Citation" Metrics Not Found in GA4 or Search Console
The use of AI search engines such as ChatGPT, Gemini, and Perplexity is rapidly expanding. Gartner predicts that traditional search volume will decrease by 25% by 2026, and the number of users directly asking AI instead of searching Google for "○○ recommendations" is certainly increasing.
Amidst these changes, for companies, the new marketing challenge is not just "whether it appears in Google search results" but "whether it is cited in AI's answers."
However, currently, there are almost no means to grasp this "AI citation."
Google Analytics → Cannot accurately identify traffic from AI search
Search Console → Does not display the presence or absence of AI citations
Existing SEO tools → Can measure traditional search rankings and fixed-point observations of AI citations, but cannot measure AI citations
"How is our company treated in AI search?" ── The current situation is that data that can answer this question does not yet exist in the market.
"Sighted Lab" ── A Site to Visually Understand the Flow of AI Citations
Sighted Lab is a website that visualizes AI search citation data, uniquely accumulated by our company, in real-time on a 3D globe interface. "Questions" and "websites" are placed as nodes on the globe, and how AI cites which sites for questions flows as an arc animation of light. The purpose is to understand "what AI search citation is" through experience, not just words.
URL: https://lab.sighted-aeo.com/
Usage fee: Free (no registration required)
Supported languages: Japanese, English, Korean, German, Spanish
5 Features of Sighted Lab
1. Real-time Citation Simulation
Questions are posed to AI for each industry, and the citation results are accumulated. The accumulated actual data is played back via real-time streaming. You can observe the dynamically flowing citation situation as it is, rather than static reports.
2. 3D Globe Visualization
Question nodes and site nodes are geographically arranged, and the flow of citations is displayed as an arc animation. You can intuitively grasp "in which region," "what kind of questions were asked," and "which sites were cited."
3. Industry/Region Filtering
Filtering by industry category allows you to narrow down and check the citation status of your own industry. You can see industry-specific trends such as "which sites are frequently cited in the food and beverage industry" and "what are the citation trends in the SaaS industry."
4. Trending Question Ranking
Displays the trend of frequently asked questions in AI search. You can see "what AI is being asked now" in real-time.
5. Detailed Citation Confirmation
Clicking on a question node or site node allows you to check the details of which AI engine cited which site for which question.
What You Can See with Sighted Lab ── 4 Perspectives
Perspective | What you can understand ---|--- Cited Source | Which sites are cited by AI for a given question Industry Trends | Differences in citation frequency and frequently cited questions by industry Time Change | How the number of questions and cited sites change over time (currently updated basically every other day).
Why Release a "Simulation"?
"AI search citation" is a new concept, and for many corporate managers, it is still difficult to visualize. Our company continuously conducts unique observations, actually posing questions to AI search engines and recording their answers and sources. However, there was a challenge that it was difficult to convey "what AI search citation is" and "what the problem is for our company" with just scores and text data.
Sighted Lab publicly releases a part of this observation data in a way that anyone can intuitively experience. Instead of conveying "citation rate ○%" in a text report, the goal is to understand how one's website is treated in the AI search era by visually observing the flow of citations.
FACT BOX
- Source: PR TIMES
- Category: New Product
- Organizations: Gartner
- Products / services: Sighted Lab