Launch of 'Marketing AIX', a New Service Automating 80% of Marketing Tasks with AI
On May 19, 2026, Shwat Inc. launched 'Marketing AIX', a comprehensive support service that automates corporate marketing tasks using AI. Combining AI workflows and agents, it provides end-to-end support from strategy design to insourcing. Internal tests demonstrated a two-person team achieving the output of over 20 people.
📋 Article Processing Timeline
- 📰 Published: May 20, 2026 at 19:10
- 🔍 Collected: May 20, 2026 at 10:31
- 🤖 AI Analyzed: May 23, 2026 at 00:43 (62h 12m after Collected)
Shwat Inc. (Headquarters: Chiyoda-ku, Tokyo; CEO: Shiaki Watanabe; hereinafter 'the Company'), a digital marketing support company, will launch 'Marketing AIX' on May 19, 2026. This comprehensive support service automates and streamlines corporate marketing tasks using AI.
This service combines AI workflows, AI agents, and automation scripts to provide end-to-end support, from strategy design to implementation, operation, and insourcing of marketing tasks. As a result of applying this service to our own marketing operations, a marketing team of just two people achieved output and results equivalent to a team of more than 20 people.
## Background of Service Development
The environment surrounding marketing departments has rapidly become more severe in recent years.
While marketing channels are diversifying (SNS, video, AI search, etc.), content production competition is intensifying, and data analysis is becoming more sophisticated, the gap between workload and human resources continues to widen due to difficulties in hiring marketing talent and soaring labor costs.
In fact, we receive the following voices from many of the companies we support:
- "We can only execute 30% of the measures we want to do."
- "Outsourcing costs are squeezing our budget."
- "Even if we hire, they quit immediately (it is impossible to hire excellent marketers in the first place)."
- "We are overwhelmed with routine tasks and have no time to think about strategy."
With the evolution of LLMs (Large Language Models), it is now an era where approximately 80% of marketing tasks can be automated. However, for the majority of companies, a one-off introduction of an AI tool does not fit their business and fails to produce results. There is a demand for a partner who can comprehensively design 'what, with which AI technology, and how to design it' and take responsibility up to implementation.
To solve these issues, the Company developed the comprehensive support service 'Marketing AIX' after proving it in our own business operations.
## Features of Marketing AIX
### 1. Full AI Automation of 8 Business Areas
We categorize marketing tasks into the following 8 areas and provide automation packages per business area.
A. SEO & Content Creation
B. Web Ad Operations
C. SNS & PR
D. Website & LP Creation
E. Data Analysis & Reporting
F. Backlink & Growth Measures
G. Video Production & YouTube Operations
H. Email, MA, & LINE Operations (Nurturing)
### 2. A Comprehensive Approach Combining 3 Automation Methods
Rather than 'building a single AI agent,' we combine the optimal methods according to the nature of the task.
- AI Workflow: Executes predefined procedures with AI (for routine tasks)
- AI Agent: Autonomously judges and executes given a goal (for exploratory tasks)
- Automation Script & Semi-automation: Mechanical processing + human approval process
### 3. Multi-member Structure: Dedicated Consultant + Active Marketer + AI Engineer
We drive projects with a team that has both marketing practice and AI implementation expertise, distinguishing us from development companies (who don't know practical marketing) and strategy consultancies (who don't implement).
### 4. End-to-End Support from Strategy Design to Insourcing
We complete the entire process from hearings to automation roadmap formulation, AI agent design, implementation, operation, and insourcing within a maximum of 12 months. Ultimately, an autonomous internal structure remains in place.
### 5. Step-by-Step Contract Model Minimizing Risk
Instead of a large contract from the beginning, companies can start with a 3-month pilot contract (automating one area). The design allows proceeding to a full contract after verifying the effectiveness.
## Proven Results in Internal Case Studies
During the development of this service, we applied Marketing AIX to our own marketing operations and demonstrated the following results:
- Monthly leads: 40 ⇒ 100 (2.5 times increase, achieved in 2 months)
- Service LP production: 37 LPs created in just a few days
- Blog writing volume: Increased approximately 5 times
- Whitepaper/Seminar material creation time: Standard effort reduced by 80%
Achieving Overwhelming Quality in Creatives
The issue of low output quality often associated with AI has been significantly improved through workflow and design. We have achieved a state where anyone can consistently produce professional-quality creative assets.
In addition, we have automated the following tasks:
- End-to-end semi-automation of blog writing, from outlining to writing, submission, and rewriting.
- Semi-automation of X (Twitter) operations (post generation, automatic detection of reply targets).
- Automation of ad operations (automatic creation and replacement of banners and ad copy linked to campaign performance).
This service combines AI workflows, AI agents, and automation scripts to provide end-to-end support, from strategy design to implementation, operation, and insourcing of marketing tasks. As a result of applying this service to our own marketing operations, a marketing team of just two people achieved output and results equivalent to a team of more than 20 people.
## Background of Service Development
The environment surrounding marketing departments has rapidly become more severe in recent years.
While marketing channels are diversifying (SNS, video, AI search, etc.), content production competition is intensifying, and data analysis is becoming more sophisticated, the gap between workload and human resources continues to widen due to difficulties in hiring marketing talent and soaring labor costs.
In fact, we receive the following voices from many of the companies we support:
- "We can only execute 30% of the measures we want to do."
- "Outsourcing costs are squeezing our budget."
- "Even if we hire, they quit immediately (it is impossible to hire excellent marketers in the first place)."
- "We are overwhelmed with routine tasks and have no time to think about strategy."
With the evolution of LLMs (Large Language Models), it is now an era where approximately 80% of marketing tasks can be automated. However, for the majority of companies, a one-off introduction of an AI tool does not fit their business and fails to produce results. There is a demand for a partner who can comprehensively design 'what, with which AI technology, and how to design it' and take responsibility up to implementation.
To solve these issues, the Company developed the comprehensive support service 'Marketing AIX' after proving it in our own business operations.
## Features of Marketing AIX
### 1. Full AI Automation of 8 Business Areas
We categorize marketing tasks into the following 8 areas and provide automation packages per business area.
A. SEO & Content Creation
B. Web Ad Operations
C. SNS & PR
D. Website & LP Creation
E. Data Analysis & Reporting
F. Backlink & Growth Measures
G. Video Production & YouTube Operations
H. Email, MA, & LINE Operations (Nurturing)
### 2. A Comprehensive Approach Combining 3 Automation Methods
Rather than 'building a single AI agent,' we combine the optimal methods according to the nature of the task.
- AI Workflow: Executes predefined procedures with AI (for routine tasks)
- AI Agent: Autonomously judges and executes given a goal (for exploratory tasks)
- Automation Script & Semi-automation: Mechanical processing + human approval process
### 3. Multi-member Structure: Dedicated Consultant + Active Marketer + AI Engineer
We drive projects with a team that has both marketing practice and AI implementation expertise, distinguishing us from development companies (who don't know practical marketing) and strategy consultancies (who don't implement).
### 4. End-to-End Support from Strategy Design to Insourcing
We complete the entire process from hearings to automation roadmap formulation, AI agent design, implementation, operation, and insourcing within a maximum of 12 months. Ultimately, an autonomous internal structure remains in place.
### 5. Step-by-Step Contract Model Minimizing Risk
Instead of a large contract from the beginning, companies can start with a 3-month pilot contract (automating one area). The design allows proceeding to a full contract after verifying the effectiveness.
## Proven Results in Internal Case Studies
During the development of this service, we applied Marketing AIX to our own marketing operations and demonstrated the following results:
- Monthly leads: 40 ⇒ 100 (2.5 times increase, achieved in 2 months)
- Service LP production: 37 LPs created in just a few days
- Blog writing volume: Increased approximately 5 times
- Whitepaper/Seminar material creation time: Standard effort reduced by 80%
Achieving Overwhelming Quality in Creatives
The issue of low output quality often associated with AI has been significantly improved through workflow and design. We have achieved a state where anyone can consistently produce professional-quality creative assets.
In addition, we have automated the following tasks:
- End-to-end semi-automation of blog writing, from outlining to writing, submission, and rewriting.
- Semi-automation of X (Twitter) operations (post generation, automatic detection of reply targets).
- Automation of ad operations (automatic creation and replacement of banners and ad copy linked to campaign performance).
FAQ
「マーケティングAIX」とはどのようなサービスですか？
AIワークフロー、AIエージェント、自動化スクリプトを組み合わせ、企業のマーケティング業務の戦略設計から実装・運用・内製化までを一気通貫で支援するサービスです。
「マーケティングAIX」が対象とする業務領域は何ですか？
SEO・コンテンツ制作、Web広告運用、SNS・PR、サイト・LP制作、データ分析・レポーティング、被リンク・グロース施策、動画制作・YouTube運用、メール・MA・LINE運用（ナーチャリング）の8領域です。
「マーケティングAIX」の開発背景にはどのような課題がありましたか？
マーケ人材の採用難や人件費高騰により、業務量と人的リソースのギャップが拡大していること、また単発のAIツール導入では効果が出せない企業が大半であることなどの課題がありました。
「マーケティングAIX」の自社事例での成果はどうでしたか？
たった2人のマーケティングチームで実質20人分以上の成果を実現し、月間リード数は2ヶ月で2.5倍（40件から100件）に増加、ブログ執筆量も約5倍になりました。
「マーケティングAIX」の契約形態はどうなっていますか？
リスクを最小化するため、最初から大型契約ではなく、3ヶ月のパイロット契約（1領域の自動化を実装）から開始し、効果検証してから本契約へ進む段階契約モデルを採用しています。