New Release, Pre-orders Begin! Over 760,000 SNS Followers! The Latest 4th Volume of 'Every Negative Turned Positive by My Husband Hige' Series (Authored by B.B. Gunso) to be Released on July 31. The Previous 3rd Volume Continues to be Reprinted, Now in its 4th Printing!

We are pleased to announce a new publication.

Shufu to Seikatsusha Co., Ltd. (Headquarters: Taito-ku, Tokyo) began accepting pre-orders for the 4th volume of the comic essay 'Every Negative Turned Positive by My Husband Hige' nationwide at bookstores and online bookstores starting May 12, 2026 (Tuesday).

● Left book cover: Series Vol. 1 ● Center book cover: Series Vol. 2 (When Vol. 1 and Vol. 2 are placed side-by-side, they form a single illustration!) ● Right book cover: Series Vol. 3

The highly anticipated 4th volume of the popular series 'Every Negative Turned Positive by My Husband Hige,' which has seen continuous reprints, is now decided for release!

This series depicts the daily life of the 'Wife, Gunso,' who tends to hold 'self-reflection meetings,' and the 'Husband, Hige,' who can turn any 'negative' into a positive with a single word. It is a self-help comic essay.

In our stressful modern society, it makes you involuntarily chuckle and feel a little lighter – as 'reading self-care,' it has gained wide support from many readers.

“After reading, I felt like I could be a little kinder to myself.”

“I was feeling down, but before I knew it, I was smiling a little.”

“It’s a book full of 'I wish I could think like that.'”

We have received great feedback from many readers regarding the three existing volumes, and the release of the latest 4th volume has been decided for July 31, 2026 (Friday).

Furthermore, following the 1st and 2nd volumes of the series, the latest 3rd volume, 'Even if Life Isn't Perfect, It's Still Worth a Flower Mark,' has continued to garner attention since its release, and has now been decided for its 4th printing! This further accelerates the momentum of the series.

<Click here for popular existing volume information!>

https://www.amazon.co.jp/stores/page/7E6921E4-064F-4294-9AE2-9B1B8A6D1B9D?channel=prtimes

For everyone in the world who is working hard--.

In this work too, 'Husband Hige,' the facilitator of 'super self-affirmation,' lightly transforms all the negatives overflowing in daily life into positives.

Even seemingly negative events can become 'proof of progress' with a slight change in perspective – such words from Hige gently lighten the hearts of readers.

On days when things don't go well, or moments when you feel down,

with a single phrase that makes you think, 'I never saw it that way,' the color of the world changes a little.

After reading, you feel a sense of relief and can face forward again – it's a book that brings such gentle change!

From the 'Even if Life Isn't Perfect, It's Still Worth a Flower Mark' edition ▶▶▶▶▶ [Husband's way of communicating to move others]

[Book Information for the Latest Volume (Vol. 4)]

'Every Negative Turned Positive by My Husband Hige' Vol. 4 (Tentative Title)

Author: B.B. Gunso

Release Date: July 31, 2026 (Friday)

Price: 1540 yen (tax included)

ISBN: 978-4-391-16820-4

Publisher: Shufu to Seikatsusha Co., Ltd.

[Amazon] https://amzn.asia/d/035q2c7y

[Rakuten Books] https://books.rakuten.co.jp/rb/18632425/?l-id=search-c-item-img-01

[Author Profile]

B.B. Gunso Pharmacist, manga artist, developer of cosmetics brand 'msl'. After graduating from university with a degree in pharmacy and working in a hospital, she began sharing comic essays on social media. Currently, her total SNS followers number approximately 760,000. In her representative work 'Every Negative Turned Positive by My Husband Hige,' she has established a unique style that reinterprets daily worries and negative emotions with humor and warmth through conversations between a married couple. Her work has received a great response on social media and has been featured on many news sites including Yahoo! News. She also engages in social outreach beyond entertainment, such as writing disaster prevention awareness manga for the Tokyo Disaster Preparedness website.

In March 2026, she held her first solo exhibition, 'Every Negative Turned Positive Exhibition,' in Omotesando, Tokyo. She fully produced the planning, composition, and direction herself, and tickets sold out before the opening. The exhibition attracted over 2,100 visitors over three days, and original artworks sold at the venue also sold out, drawing attention as a new activity expanding SNS-based expression into real-life experiences.

For the cosmetics brand 'msl,' she is involved in development and supervision, offering products that utilize her knowledge as a pharmacist. Crossing manga, words, art, and product development, she delivers 'negative-to-positive' expressions in various fields.

[Instagram/@b.bgunso] https://www.instagram.com/b.bgunso/

[X/@B_B_Sergeant] https://x.com/B_B_Sergeant

[TikTok/@b_bgunso] https://www.tiktok.com/@b_bgunso

[Regarding inquiries]

*Concerning this book