Focusing on the nutritional value of germination and the concept of 'sprouting', we deliver carefully selected products to local lifestyles.

Moyashi Kenkyukai Co., Ltd., which has delivered health and natural foods via mail order for about 40 years, will open its new store 'YAENARI' in Komagawa, Higashisumiyoshi-ku, Osaka City, at 10:00 AM on Saturday, April 11, 2026.

Until now, we have delivered products that are easy to incorporate into daily diets, focusing on the power and nutritional value of germination. Opening this physical store is a new step toward connecting directly with local customers we couldn't reach through mail order alone, and facing their daily concerns and thoughts from a closer distance.

Thoughts Put into the Store YAENARI is imbued with the desire for people to 'cherish moments of relief for mind and body, even when busy'.

Focusing on the 'sprouting' power of buds and the nutritional value of germination, we have delivered products and services that value a balance of healing, health, and nutrition. Leveraging 40 years of experience, we will propose food wisdom that supports everyday health in a way that aligns with modern lifestyles.

Also, the name 'Yaenari' (eightfold growth) holds our wish for people's lives to grow richly and bear abundant fruit.

Why a Physical Store Now? While we have received support for many years, as times change, we found the need to review how we interact with our customers. We want to more carefully convey the quality, philosophy, and background of our products, which cannot be communicated through price alone. Furthermore, by actually meeting customers and understanding their daily worries and values, we want to utilize this in our future product development and communication.

Driven by these thoughts, we decided to open this physical store.

Planning to Share Our Vision via Crowdfunding In conjunction with this opening, as a new challenge, we will launch a project for 'Pufftein', a new sensational soy protein that you sprinkle and chew, on the crowdfunding site 'CAMPFIRE' starting April 15. *Details are subject to change.

Who We Want to Visit We hope to welcome not only those who regularly use the Komagawa shopping street, but also women who shop daily considering not just their own health but also that of their children and families; those who value quality and conviction over mere low prices; and those interested in mindful living and the natural state of food.

Main Products Handled - Pollen Green - Pufftein 150g - Green Lacto 150g - Rolled Oats 1kg

FACT BOX

  • Source: PR TIMES
  • Category: 新店舗
  • Organizations: CAMPFIRE
  • Products / services: YAENARI