Celebrating the release of 'GOAT Summer 2026': Popular mascot 'Goat-kun' is now an acrylic stand!
The latest issue of Shogakukan's literary magazine 'GOAT', titled 'GOAT Summer 2026', will be released on June 3rd. To commemorate the series surpassing 570,000 copies in total circulation, acrylic stands featuring the mascot 'Goat-kun' will be available on the 'LIFETUNES MALL' website starting June 1st.
📋 Article Processing Timeline
- 📰 Published: June 1, 2026 at 21:00
- 🔍 Collected: June 1, 2026 at 12:20
- 🤖 AI Analyzed: June 1, 2026 at 18:30 (6h 10m after Collected)
On June 3rd, Shogakukan will release the fourth issue of its literary magazine 'GOAT', titled 'GOAT Summer 2026', which has become an exceptional hit with a total circulation exceeding 570,000 copies. Goat-kun, the paper-loving goat who has been a key figure in the magazine's success since its debut, is now being featured as an acrylic stand. These stands will be available for purchase on Shogakukan's online store, 'LIFETUNES MALL', starting June 1st to celebrate the new release.
The designs are based on the cover illustrations from previous issues themed 'Love', 'Evil', 'Beauty', and 'Food', capturing Goat-kun's diverse expressions.
Furthermore, as a limited pre-sale, a special 'Goat-kun in the Hot Spring' version will be sold at the collaboration event between 'GOAT' and 'Tokyo Dome Natural Hot Spring Spa LaQua', which begins on June 1st.
We invite you to enjoy displaying Goat-kun's adorable poses alongside the latest issue of 'GOAT'.
'GOAT Summer 2026' has an initial print run of 150,000 copies and is themed around 'Food'. It is packed with the editorial department's favorites, making it a delicious read from cover to cover.
Simultaneously, the 'Mogu-Mogu Bunko Fair: GOAT x Shogakukan Bunko' will begin, featuring newly drawn double covers for Goat-kun at bookstores nationwide.
The designs are based on the cover illustrations from previous issues themed 'Love', 'Evil', 'Beauty', and 'Food', capturing Goat-kun's diverse expressions.
Furthermore, as a limited pre-sale, a special 'Goat-kun in the Hot Spring' version will be sold at the collaboration event between 'GOAT' and 'Tokyo Dome Natural Hot Spring Spa LaQua', which begins on June 1st.
We invite you to enjoy displaying Goat-kun's adorable poses alongside the latest issue of 'GOAT'.
'GOAT Summer 2026' has an initial print run of 150,000 copies and is themed around 'Food'. It is packed with the editorial department's favorites, making it a delicious read from cover to cover.
Simultaneously, the 'Mogu-Mogu Bunko Fair: GOAT x Shogakukan Bunko' will begin, featuring newly drawn double covers for Goat-kun at bookstores nationwide.
FAQ
Is character IP important in the Taiwanese publishing industry?
Yes, using characters and limited-edition merchandise to promote books is a highly effective strategy for capturing reader interest in Taiwan as well.