Amazon Bestseller No. 1*! Physical Therapist's Book 'Back Pain Cannot Be Cured by Doctors' Released Today, April 1st, Before You Consider Back Surgery

Your idea of 'back pain treatment' might already be outdated!? Keita Matsuda, a physical therapist and 'pain improvement' specialist, has released his first book, 'Back Pain Cannot Be Cured by Doctors: 1 in 2 People's Pain is Caused by 'Muscles' and 'Joints'! A Physical Therapist's Divine Treatment,' published by Shogakukan on April 1st.

The author, with over 230,000 YouTube subscribers, is a trending figure who has revealed new common sense for fundamentally improving chronic back pain without relying on surgery or medication, using his unique 'exercise therapy' and 'cognitive behavioral therapy.' His activities in the medical and welfare fields were also recognized with the 'Higashikuninomiya Culture Award' in 2025. This book has garnered attention even before its release, ranking #1 in two Amazon bestseller categories*.

*...Amazon bestseller ranking categories: 'Stiffness/Pain' #1 from February 16-19, 2026, and 'Home Therapy/Medicine' #1 from February 16-17, 2026.

■ Book Overview
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Back Pain Cannot Be Cured by Doctors
　　1 in 2 People's Pain is Caused by 'Muscles' and 'Joints'!
　　A Physical Therapist's Divine Treatment

Author: Keita Matsuda
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Price: 1,760 yen (tax included)
Release Date: April 1, 2026
Format: B6, 208 pages
Publisher: Shogakukan Inc.
ISBN: 978-4-09-311607-7
https://www.shogakukan.co.jp/books/093111607

## 'Have you made up your mind for surgery?' — Doctors say, but even after deciding, the pain doesn't change. This is the 'norm' of current back pain treatment.
Many people suffering from chronic back pain due to herniated discs, numbness, spinal canal stenosis, etc., spend years enduring pain with diagnoses like 'no abnormality in bones' from hospitals, symptomatic treatments like patches and painkillers, or being told it's 'due to age.' And finally, they opt for surgery, only to find the pain hasn't changed—a harsh reality.

This book, written by an author who has continuously faced patients on the front lines of medical care as a physical therapist, presents the fundamental causes of back pain that cannot be found through hospital imaging diagnostics, based on the latest medical evidence, and provides concrete methods for aiming for complete recovery.

### Surprising Discoveries in This Book — X-rays alone cannot identify the cause of back pain
Your trusted common sense about back pain might be old-fashioned... It's time to update to the latest information!
- For 1 in 2 people suffering from back pain, the cause was 'muscles and joints' (soft tissues)!
- The true cause of pain, 'muscle and joint' problems, generally does not show up on X-rays.
- Even with surgery, 'pain' rarely changes.
- If your pain hasn't healed after 3 months of hospital visits, there's no point in continuing.
- In reality, most rehabilitation sites in hospitals do not have rehabilitation specialists. And more.

### Shocking Truths in This Book — The true cause of pain is not where the pain is felt
Misconceptions abound about pain and treatment! Correct knowledge and treatment methods are explained for each condition.
- Sciatica: Moving is more likely to improve it than resting with a corset.
- Spinal canal stenosis: Conservative treatment is recommended over surgery.
- Herniated disc: 97% of patients improve 'without surgery.'
- Spondylolisthesis: Mostly conservative treatment, but surgery may improve some cases.
- Acute low back pain: Cooling is better than warming immediately after onset. And more.

Areas prone to causing pain are fixed!
Daily habits disrupt the balance of 'overused muscles' and 'underused muscles.' Poor posture, such as a hunched back or lordosis, leads to body pain.

### What are the latest world-recognized treatments: Exercise Therapy and Cognitive Behavioral Therapy?
The author imparts two uniquely devised treatment approaches based on the latest scientifically proven treatments worldwide.

《1》 Creating a natural corset with unique exercise therapy 'MSM Method®'
Improvement in 3 steps: 'Mobility' (loosening muscles), 'Stability' (strengthening muscles), 'Movement' (moving muscles). Loosen overused muscles and strengthen neglected muscles.

'Elbow Push Plank' moves shoulder blades and abdomen simultaneously.
In addition, 15 exercises are introduced, including 'Toe Circle,' 'Frog Squat,' and 'Leg Raise Abs.'

《2》 Rewriting the brain with Cognitive Behavioral Therapy '3-Line Diary'
Based on neuroscientific knowledge that 'pain is created by the brain,' this is a psychological approach that visualizes small daily changes. By removing anxiety and fear about pain and stopping brain malfunctions, it helps build a body that doesn't relapse! Patient examples are also introduced.

■ Author Profile
Keita Matsuda
Physical therapist. General Director of Seitaiin Fukka. A 'pain improvement' specialist. From his long experience working with patients on the medical front lines as a physical therapist, he specializes in chronic back pain and other pains lasting over three years. He opened 'Seitaiin Fukka,' a 'pain-fixing' clinic combining exercise therapy and cognitive behavioral therapy. He has treated over 50,000 patients who did not improve with medical institutions or general chiropractics. He has instructed over 60,000 professional therapists in his 'MSM Method®,' a treatment technique specializing in chronic pain. His uniquely developed treatment approach has also been introduced in rehabilitation in medical settings. His activities in the medical and welfare fields were recognized with the Higashikuninomiya Culture Award in 2025.

● YouTube Channels
Seitaiin Fukka / Pain & Numbness Specialist - Keita Matsuda -
https://www.youtube.com/@fukka
Master Coach's Divine Treatment Studies / Keita Matsuda
https://www.youtube.com/@Kamiwaza_Matsuda

● Instagram
https://www.instagram.com/medicalbook.japan/?hl=ja