Announcement of the 'Marketing Book Award 2026 Chosen by Practitioners'! Web Voting Opens for the Best Recommended Books of the Year by Marketing Professionals

Shoeisha Co., Ltd. (Headquarters: 5 Funamachi, Shinjuku-ku, Tokyo; President: Kaoru Usui) will hold the 'Marketing Book Award 2026 Chosen by Practitioners,' where marketing practitioners select marketing-related books they want their fellow practitioners to read. Web voting for recommended books will begin on Tuesday, April 7, 2026.

## What is this year's top recommended book chosen by marketing practitioners?
The 'Marketing Book Award Chosen by Practitioners' is an award where marketing professionals vote for marketing books they believe other practitioners should read. Following the positive response to its inaugural event in fiscal 2025, it will be held again in fiscal 2026.

Web voting for marketing-related business books (regardless of publisher or publication year) that you want to recommend looking back on this past year—such as books that were useful for work or books you always want to keep close at hand—will be accepted until Tuesday, May 19, 2026.

The single book that receives the highest number of votes will be announced as the Grand Prize winner. Additionally, several books with the next highest number of votes will be announced as Runner-up Grand Prize winners.

◎ Official Website of 'Marketing Book Award 2026 Chosen by Practitioners':
https://www.shoeisha.co.jp/campaign/bookaward-mk/

Votes are accepted via the official website above. The publisher and publication year of the eligible books do not matter. As a reference for voting, books ranking high in sales are introduced on the official website.

■ Event Overview
Marketing Book Award 2026 Chosen by Practitioners

- Voting Period: Tuesday, April 7, 2026 - Tuesday, May 19, 2026
- Eligible Books: All marketing-related business books. Regardless of publisher or publication year, books you wish to recommend looking back over the past year. *Due to the purpose of the event, books determined to be intended for personal business use, such as information products, will be excluded from the selection, as will past winning books.
- Selection Method: Web voting by marketers. The one book with the most votes will be announced as the Grand Prize, and several books with the next highest votes will be announced as Runner-ups.
- Organizer: Shoeisha Co., Ltd.
- Special Cooperation: Marketing-related web media and industry associations, nationwide bookstores, e-book stores, etc.
- Official Website: https://www.shoeisha.co.jp/campaign/bookaward-mk/
- Official X Account: [Omitted]