Shiroiya Hotel Selected for 'domaine tetta Global Selection'
To commemorate its selection for the 'domaine tetta Global Selection', Shiroiya Hotel in Maebashi, Gunma, is launching a special accommodation plan including two bottles of tetta wine, starting April 1, 2026. This global campaign highlights luxury hotels that offer exceptional experiences, showcasing Japanese wine in environments that respect architecture, hospitality, and local culture.
📋 Article Processing Timeline
- 📰 Published: March 28, 2026 at 03:07
- 🔍 Collected: March 28, 2026 at 21:59 (18h 52m after Published)
- 🤖 AI Analyzed: April 15, 2026 at 05:38 (415h 39m after Collected)
Shiroiya Hotel (Honmachi, Maebashi City, Gunma Prefecture; General Manager: Daiki Horiguchi), an art destination in Maebashi, Gunma, has been selected for the 'Global Selection' by domaine tetta, a domaine-style winery in Tetta-cho, Niimi City, Okayama Prefecture, that cultivates and brews high-quality grapes and wines on limestone-soil hills. To commemorate this, the hotel will begin selling an accommodation plan that includes two bottles of tetta wine starting Wednesday, April 1, 2026. We invite you to enjoy the philosophy and values of tetta, which are highly acclaimed worldwide, alongside the wine through a stay in a space surrounded by art and greenery.
'domaine tetta Global Selection' is a limited-time global campaign running from April 2026 to March 2027, featuring only 10 carefully selected luxury hotels worldwide that offer particularly high-value experiences. The project aims to elevate travel into a more special experience by incorporating Japanese wine from domaine tetta with respect for architecture, exceptional hospitality, and local culture.
In Japan, the campaign will begin in April 2026, starting with Shiroiya Hotel in the east and the small passenger ship guntû, which cruises the Seto Inland Sea, in the west. It is scheduled to be rolled out sequentially at hotels around the world, including in Europe and the United States, starting in the autumn of 2026.
domaine tetta leverages a climate with large temperature differences, similar to prestigious French wine regions, and adopts natural approaches such as fermentation using wild yeast and no added sugar or acid. Their initiative, which began with the reclamation of abandoned farmland, resonates with Shiroiya Hotel, which revived a long-established inn that had ended its history since the Edo period to contribute to the revitalization of Maebashi, sharing the same ambition for regional revitalization. Furthermore, just as Shiroiya Hotel focuses on food, architecture, and art as an art destination, they are also in resonance in that domaine tetta explores ways of being that go beyond just wine.
[Shiroiya Hotel Accommodation Plan with 2-Bottle Set of domaine tetta Wine]
In this accommodation plan, we have prepared two full bottles—one each of white and rosé wine carefully selected by domaine tetta—in each guest room. Please enjoy the wine with art before heading to the main dining room or during a relaxing moment in your room after a meal.
We will offer our hospitality to ensure that your journey at Shiroiya Hotel, along with Japan's proud tetta wine, becomes a special experience that remains in your heart.
■ Sales Period: April 1, 2026 (Wed) - November 30, 2026 (Mon)
■ Content: 1 night, 2 days, accommodation plan with breakfast
- Includes a gift of two bottles of domaine tetta wine (one white wine, one rosé wine) per room, per stay.
- Breakfast features 'Joshu Gohan — Blessings of Gunma', devised by Head Chef Hiro Katayama, utilizing local Gunma ingredients.
A popular white wine that is also tetta's flagship, using estate-grown Chardonnay. It pairs well with light snacks like truffle nuts and potato chips, so please enjoy the pairing with the barrel aroma that gently rises at the end.
A rosé made with estate-grown Aki Queen. Please enjoy it with slightly rich snacks such as chocolate or beef jerky. Its tropical taste is also a distinctive feature, making it an ideal companion for fruits.
You can also enjoy the following various services:
- In-house tours starting at 17:00 or 10:00 the next morning.
- Free drinks and snacks provided at the cafe lounge 'the LOUNGE' from 17:00 to 23:00.
- Leandro Erlich's light art performance and serving of the local Gunma dish 'Okirikomi' at 'the LOUNGE' from 21:00.
- Provision of Gunma-grown fruit juice, water, and original baked goods from The Pâtisserie in the guest room.
- Amenities include OSAJI, a skincare lifestyle brand originating from Gunma.
■ Link for Accommodation Reservations
https://www.shiroiya.com/?tripla_booking_widget_open=search&hotel_plan_code=14303403
* Cancellation Policy: 1 week before 30% / 2 days before 50% / On the day: 100%
* Please contact the hotel for meal reservations, etc.
■ Contact Information
Shiroiya Hotel
2-2-15 Honmachi, Maebashi City, Gunma Prefecture
Phone Number: 027-231-4618
Email Address: info@shiroiya.com
[About domaine tetta]
A domaine-style winery located in Tetta-cho, Niimi City, Okayama Prefecture. Founder Ryuta Takahashi entered agriculture from his family business in construction in 2009 and began the regeneration of 8 hectares of abandoned farmland.
They cultivate approximately 20 varieties including Chardonnay, Cabernet Franc, Merlot, and Muscat Bailey A. The panda discovered by chance when the farm was being cleared has become the motif for the label. In addition, the winery's architecture and interior design were handled by Wonderwall®︎ led by Masamichi Katayama, and graphic designer Naomi Hirabayashi was appointed for the label design. The brewery displays works such as 'PARIS BAR' by Douglas Gordon & Jonathan Monk, creating an environment where architecture, design, and art are organically fused.
https://tetta.jp/
[Shiroiya Hotel (2-2-15 Honmachi, Maebashi City, Gunma Prefecture)]
ART DESTINATION - A hotel like an art museum full of inspiration that stimulates the five senses
A long-established inn in Maebashi, Gunma, has been revived as 'Shiroiya Hotel' by architect Sou Fujimoto after a 300-year history to contribute to regional revitalization. In the atrium with exposed concrete created by renovating the former ruin building, there is a fantastic 'light art' by Leandro Erlich, and you can enjoy diverse contemporary art and design in a green-filled, museum-like environment, including guest rooms where different artworks are exhibited. The site also includes a restaurant, cafe lounge, patisserie, bakery, bar, tea room, and three types of private saunas, making for an inspiring stay. Shiroiya Hotel's main dining room, 'Shiroiya The Restaurant', has been listed in the world-renowned food guidebook 'Gault & Millau' for five consecutive years, serving Gunma's blessings cherished by producers and local cuisine as innovative French 'Joshu Cuisine' along with carefully selected drink pairings. Shiroiya Hotel has been selected for the Michelin Guide Hotel Selection.
https://www.shiroiya.com
FAQ
What special offer does Shiroiya Hotel launch on April 1, 2026, related to domaine tetta?
Shiroiya Hotel launches a special accommodation plan with two bottles of tetta wine starting April 1, 2026.
Which hotel in Maebashi, Gunma, was selected for the 'domaine tetta Global Selection'?
Shiroiya Hotel in Maebashi, Gunma, was selected for the 'domaine tetta Global Selection'.
How many bottles of tetta wine are included in Shiroiya Hotel's special plan starting April 1, 2026?
Two bottles of tetta wine are included in Shiroiya Hotel's special accommodation plan starting April 1, 2026.
What is the name of the global campaign that features Shiroiya Hotel and tetta wine?
The global campaign is called 'domaine tetta Global Selection' featuring Shiroiya Hotel and tetta wine.
Why was Shiroiya Hotel selected for the domaine tetta Global Selection in 2026?
Shiroiya Hotel was selected for respecting architecture, hospitality, and local culture while showcasing Japanese wine.