【關於企業內部商店・辦公室便利商店的選擇標準之實際調查】98.2%重視「商品客製化」，最大理由為對應夜班與輪班工作

根據心幸控股株式會社的調查，98.2%的人事與總務負責人表示，在選擇企業內部商店時，最重視商品組合的客製化，其主要原因是為了支援夜班或輪班的員工。
Survey ReportNQ 88/100出典：PR Times

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心幸控股株式會社針對111名已導入或考慮導入企業內部商店的人事總務負責人進行了一項調查。結果顯示，60.4%的受訪者認為「根據公司需求客製化商品」是選擇時最重要的項目。重視客製化的最主要理由是「希望對應有夜班或輪班的員工」（71.6%）。此外，近九成的負責人希望店內提供食品飲料以外的日用品，顯示企業內部商店的角色正從單純的補給站擴展為支持員工全方位生活的基礎設施。

常見問題

What is the most important factor for companies when choosing an in-company store or office convenience store?

According to a survey of HR and General Affairs managers, the most important factor is the ability to customize the product assortment to meet the company's specific needs (60.4%).

Why is product customization so important for these stores?

The main reason, cited by 71.6% of respondents, is to cater to employees who work night shifts or rotating shifts and may not have access to outside stores.

What percentage of companies currently have an in-company store?

The survey found that 65.8% of responding companies currently have an in-company store or office convenience store.

Do companies want items other than food and drinks in their office stores?

Yes, approximately 89% of managers stated they want their in-company stores to offer non-food items such as daily necessities.

Who was surveyed for this report?

The survey was conducted among 111 HR and General Affairs managers who are involved in planning or implementing employee benefits and have experience with in-company stores.

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