Second Installment of 5-Book Series for Retail and Salons: SHINKA Inc. to Release 3 Practical Guides on Meta Ads, LINE Official Accounts, and MEO on May 29, 2026

SHINKA Inc. (Headquarters: Yokohama, Kanagawa; CEO: Yukie Oda) announced that it will simultaneously release three practical guidebooks on May 29, 2026, as the second installment of its book series for retail and salon businesses, produced by company director Sayo Tanaka. This series is themed around 'building customer acquisition funnels that do not rely solely on SNS posts' and follows the two books released on April 30, 2026. The three new books cover Meta Ads, LINE Official Accounts, and MEO (Google Maps marketing), providing practical, easy-to-implement 'sales systemization' strategies for small businesses. In recent years, web marketing using Instagram and other social media has become essential for small businesses and salons. However, many operators are suffering from 'posting fatigue' and 'dependency on individual skills,' struggling with time-consuming daily posts, low conversion rates despite high follower counts, and being buried by competitors on Google Maps. SHINKA Inc. has been supporting the 'systemization of customer acquisition' through Meta ad management, LINE account construction, MEO, SEO, and AI search optimization. The three new books systematically explain the 'sales funnel design' necessary for retail and salon success, focusing on Meta Ads for reaching prospects, LINE Official Accounts for repeat business, and MEO for local search visibility.