Express Your "Likes" with Stickers: Special Pride Month Event "#Uchira no ACTION" to be Held

SHIBUYA109 Entertainment Co., Ltd. will hold an experiential event called "#Uchira no ACTION" at its SHIBUYA109 Shibuya store on June 6-7, 2026, to coincide with Pride Month. The event offers visitors who make a purchase in the store the chance to create their own original flake seal set by choosing 5 stickers from 10 different designs. Through this experience of choosing what they "like," the event aims to create an opportunity for people to think about diversity. Additionally, a promotional campaign will offer shopping vouchers to the first 250 participants each day who post about their experience on social media with the hashtag #Uchira no ACTION.