SHEGLAM Launches 'Hideaway Full-Coverage Concealer': A 14-Shade Hydrating Solution Available from May 25, 2026!

Global beauty brand SHEGLAM has released its new 'Hideaway Full-Coverage Concealer' on May 25, 2026. Featuring hydrating ingredients like sodium hyaluronate and shea butter, the product comes in 14 shades, balancing high coverage with a moisturizing finish for 977 JPY each.
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  • 📰 Published: May 28, 2026 at 11:00
  • 🔍 Collected: June 1, 2026 at 01:30 (86h 30m after Published)
  • 🤖 AI Analyzed: June 1, 2026 at 23:22 (21h 51m after Collected)
SHEGLAM, a global cosmetics brand operating in over 150 countries and regions, launched its new concealer, 'Hideaway Full-Coverage Concealer,' on Monday, May 25, 2026. This product is a liquid concealer that combines high coverage with moisturizing properties. Formulated with hydrating ingredients such as sodium hyaluronate and glycerin, it blends easily into the delicate eye area and fits the skin perfectly. Furthermore, it contains plant-derived oils like shea butter and jojoba seed oil, providing a moist feel and a smooth finish. The collection features 14 shades, offering a wide lineup for various base makeup needs, from basic colors that match any skin tone to color-correcting shades. Notable colors include 'Fair' for a translucent look, 'Nude' and 'Buttercream' for a natural blend, 'Pink' for a bright impression, and 'Matcha' to naturally cover redness and acne scars. It is an ideal item for seasons when dryness from UV rays and air conditioning is a concern. Why not enjoy your daily makeup with a light and natural finish this summer?

FAQ

Is SHEGLAM available in Japan?

Yes, SHEGLAM operates globally and provides products to the Japanese market via its official website.