Seven-Eleven Japan Releases Collaborative Web CM for Smoothies Featuring Idol Group FRUITS ZIPPER
Key facts
- Seven-Eleven Japan Releases Collaborative Web CM for Smoothies Featuring Idol Group FRUITS ZIPPER
- Seven-Eleven Japan has launched a new web commercial for its 'Seven Cafe Smoothie' line, featuring the idol group FRUITS ZIPPER. The campaign includes a music video parody, exclusive costumes, and a social media giveaway to boost brand engagement among younger consumers.
- Source: PR Times
- Date: June 3, 2026
Direct answer
Seven-Eleven Japan has launched a new web commercial for its 'Seven Cafe Smoothie' line, featuring the idol group FRUITS ZIPPER. The campaign includes a music video parody, exclusive costumes, and a social media giveaway to boost brand engagement among younger consumers.
- Citation
- Seven-Eleven Japan Releases Collaborative Web CM for Smoothies Featuring Idol Group FRUITS ZIPPER (June 3, 2026), PR Times
- Source
- PR Times
- Date
- June 3, 2026
Seven-Eleven Japan has launched a new web commercial for its 'Seven Cafe Smoothie' line, featuring the idol group FRUITS ZIPPER. The campaign includes a music video parody, exclusive costumes, and a social media giveaway to boost brand engagement among younger consumers.
📋 Article Processing Timeline
- 📰 Published: June 3, 2026 at 18:00
- 🔍 Collected: June 3, 2026 at 09:20
- 🤖 AI Analyzed: June 5, 2026 at 16:05 (54h 44m after Collected)
Seven-Eleven Japan Co., Ltd. announced the release of a new web commercial titled 'Pure in the Smoothie' on June 2, 2026, marking a creative collaboration between its 'Seven Cafe Smoothie' brand and the popular idol group FRUITS ZIPPER.
The commercial pays homage to the group's hit song 'Pure in the World,' with the original music video crew reuniting for this production. All seven members—Amane Tsukiashi, Suzuka Chinzei, Yui Sakurai, Luna Nakagawa, Mana Manaka, Karen Matsumoto, and Noel Hayase—appear in specially designed costumes inspired by the colorful smoothies. The video highlights products such as the Berry Berry Yogurt Smoothie and Acai Banana Smoothie, featuring the members declaring themselves 'Smoothie-ppers.'
In addition to the video, Seven-Eleven is running a nationwide in-store broadcast featuring the group's voices from June 3 to June 16. A social media campaign on X (formerly Twitter) is also underway until June 8, offering fans a chance to win signed instant photos (cheki). The company plans to release further collaborative content on its dedicated special site to maintain momentum for the smoothie line.
The commercial pays homage to the group's hit song 'Pure in the World,' with the original music video crew reuniting for this production. All seven members—Amane Tsukiashi, Suzuka Chinzei, Yui Sakurai, Luna Nakagawa, Mana Manaka, Karen Matsumoto, and Noel Hayase—appear in specially designed costumes inspired by the colorful smoothies. The video highlights products such as the Berry Berry Yogurt Smoothie and Acai Banana Smoothie, featuring the members declaring themselves 'Smoothie-ppers.'
In addition to the video, Seven-Eleven is running a nationwide in-store broadcast featuring the group's voices from June 3 to June 16. A social media campaign on X (formerly Twitter) is also underway until June 8, offering fans a chance to win signed instant photos (cheki). The company plans to release further collaborative content on its dedicated special site to maintain momentum for the smoothie line.
FAQ
What brand collaborated with FRUITS ZIPPER for a web CM in 2024?
Seven-Eleven Japan collaborated with FRUITS ZIPPER for a web CM in 2024.
Which product line is featured in Seven-Eleven Japan's new campaign with FRUITS ZIPPER?
The 'Seven Cafe Smoothie' line is featured in Seven-Eleven Japan's campaign with FRUITS ZIPPER.
What year did Seven-Eleven Japan launch the FRUITS ZIPPER smoothie web commercial?
Seven-Eleven Japan launched the FRUITS ZIPPER smoothie web commercial in 2024.
Which idol group appears in the Seven Cafe Smoothie promotional video released by Seven-Eleven Japan?
FRUITS ZIPPER appears in the Seven Cafe Smoothie promotional video released by Seven-Eleven Japan.
What type of content is included in the Seven-Eleven Japan x FRUITS ZIPPER campaign?
The campaign includes a music video parody, exclusive costumes, and a social media giveaway.