Sato Pharmaceutical Co., Ltd. will begin airing the new TVCM 'Shortness of Breath' for the smoking cessation aid 'Nicotinell' series nationwide on May 29, 2026. The new TVCM depicts a businessman who feels short of breath during his commute and decides to quit smoking, using Nicotinell. A 'Smoking Cessation Researcher' character appears, introducing the two dosage forms: patch and gum. It conveys that these products alleviate withdrawal symptoms when quitting smoking, helping users keep a healthy distance from cigarettes.
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- Source: PR TIMES
- Category: advertising_campaign