Joint Promotion of "Empathy-Based Pet Coexistence Rental Housing" Project in Four Major Metropolitan Areas
サンヨーホームズ、JPMC、WAG SPACEの3社は、首都圏、中京圏、近畿圏、福岡エリアの四大都市圏で「共感型ペット共生賃貸住宅」プロジェクトを共同で推進する。ペットが「家族の一員」となる中、既存の「ペット可」物件では多頭飼育や大型犬の受け入れ、安全確保、光熱費負担などの課題に対応できていない。本プロジェクトは、専門家による審査・サポート体制、IoT環境整備、エネルギーマネジメント導入により、入居者間のトラブル防止と快適な住環境の実現を目指す。これにより、物件価値の差別化と長期安定稼働を実現し、ペットと人が共に幸せに暮らせる社会の実現に貢献する。
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- 📰 Published: March 31, 2026 at 00:30
- 🔍 Collected: March 30, 2026 at 22:56
- 🤖 AI Analyzed: April 15, 2026 at 22:45 (383h 48m after Collected)
Sanyo Homes Co., Ltd. ("Sanyo Homes"), JPMC Co., Ltd. ("JPMC"), and WAG SPACE LLC ("WAG SPACE") will jointly promote the "Empathy-Based Pet Coexistence Rental Housing" Project (hereinafter referred to as "the Project") in the four major metropolitan areas of the Tokyo metropolitan area, Chubu region, Kansai region, and Fukuoka area, which will resonate with pet owners.
[Background and Objectives of the Project Promotion]
Currently, the number of dogs and cats owned in Japan exceeds the number of children under 15, and pets have established their status as "family members." However, in the rental housing market, "pet-friendly" properties are still scarce. In particular, there is an extreme shortage of properties that can address the pressing issues faced by pet owners, such as multi-pet households, accommodating large dogs, ensuring safety when pets are left alone, and the burden of utility costs due to continuous air conditioning use.
Furthermore, even if a property is "pet-friendly," it often merely "permits" pet ownership in the lease agreement, with no clear pet ownership rules or management systems in place. This situation leads to social issues such as disputes between residents (pet owners and non-owners) and conflicts over repair costs upon move-out.
To address these social issues and evolving lifestyles, Sanyo Homes and JPMC, with their strengths in property development and operation, have partnered with WAG SPACE, which specializes in pet management. By conducting pre-move-in screening, providing post-move-in pet ownership support, and fostering a culture of mutual consideration among residents, we aim to prevent troubles and create a comfortable living environment for both people and pets.
Furthermore, we will establish an IoT environment to alleviate pet owners' anxieties about ensuring their pets' safety while they are away. We will also introduce an energy management system to reduce utility costs associated with continuous air conditioning use, thereby enhancing the added value of rental properties, differentiating them from others, and achieving "long-term stable operation" through sustained demand.
[Features of the Project]
1. "Empathy-Based Pet Coexistence Rental Housing" that Resonates with Pet Owners, Not Just "Pet-Friendly"
What this project offers is an "Empathy-Based Pet Coexistence Rental Housing" (trademark pending registration by WAG SPACE), which goes beyond mere "pet-friendly rental housing" that simply permits pet ownership, or "installed pet coexistence rental housing" that only provides facilities like pet washing areas.
In "Empathy-Based Pet Coexistence Rental Housing," we provide specialized services for rental property management focused on pet coexistence. Leveraging WAG SPACE's expertise, we conduct a professional screening (including a "pet acceptance screening" to assess pet ownership status) at the time of move-in, and offer troubleshooting support from pet specialists after move-in. By providing a sense of security knowing there are experts with specialized knowledge in pets, we maximize owner satisfaction and foster a comfortable living environment where all residents are understanding.
2. Formation of an Orderly Community and Prevention of Troubles
By establishing optimized pet ownership rules for each property and maintaining resident etiquette and governance, we can significantly reduce the risk of troubles.
With pet acceptance screening and pet ownership rules, we aim to prevent troubles such as noise and odors, which are common concerns in rental property management. A stable community is formed by well-mannered, high-quality residents, fostering an atmosphere where pet owners can live with the spirit of "we help each other when in need." This also enables rental property owners to achieve a "trustworthy" rental management experience.
3. Differentiation of Property Value and Long-Term Stable Operation through Multi-Pet Household and Large Dog Accommodation
By thoroughly creating a pet-friendly living environment, we generate property value that is independent of traditional factors like rent levels or proximity to train stations, attracting the "pet-first" demographic who resonate with this value.
An environment where "multi-pet households" and living with "large dogs" can be safely realized is an extremely rare property value for typical rental properties, providing strong differentiation from other properties. This overwhelming rarity attracts a customer base that aspires to "live here someday," achieving both a high renewal rate and shortened vacancy periods for "long-term stable operation," thereby maximizing the asset value of rental properties.
[Future Outlook]
Focusing on the four major metropolitan areas (Tokyo metropolitan area, Chubu region, Kansai region, and Fukuoka area), we will accelerate the development and dissemination of new rental housing projects promoted and implemented under this initiative. Beyond simply providing housing, we aim to contribute to the realization of a society where pets and people can live happily together through continuous updates to both hardware and software.
[Company Overview]
■ Sanyo Homes Co., Ltd.
Representative: Hisashi Matsuoka, President and Representative Director
Location: 1-4-1 Nishihonmachi, Nishi-ku, Osaka-shi, Osaka Prefecture
Business Activities: Housing business (new detached houses, renovations, existing home sales, land utilization), condominium business, etc.
URL: https://www.sanyohomes.co.jp/
■ JPMC Co., Ltd.
Representative: Hideaki Muto, President and Representative Director
Location: Shin-Nisseki Building, 3-4-2 Marunouchi, Chiyoda-ku, Tokyo
Business Activities: Rental property management agency business and master lease business (sublease) for rental properties, rental property management business and related businesses, rental housing business for the elderly
URL: https://www.jpmc.jp/
■ WAG SPACE LLC
Representative: Yasuhiro Komiya
Location: 3-16-3-101 Minami-Kamata, Ota-ku, Tokyo
Business Activities: Planning, leasing, and management of rental housing, including rental housing for pet owners, as well as brokerage, ownership, and operation related to these activities.
URL: https://www.wag-space.com/