Sanrio Launches New Rabbit Character Unit 'Cheeristails' on June 9th

Key facts

  • Sanrio Launches New Rabbit Character Unit 'Cheeristails' on June 9th
  • Sanrio launched a new unit, 'Cheeristails,' featuring four rabbit characters: Marron Cream, Usahana, Wish me mell, and Bonbonribbon on June 9, 2026. The concept is 'A step with four tails,' aiming to support people moving forward in their own way.
  • Source: PR Times
  • Date: June 9, 2026

Direct answer

Sanrio launched a new unit, 'Cheeristails,' featuring four rabbit characters: Marron Cream, Usahana, Wish me mell, and Bonbonribbon on June 9, 2026. The concept is 'A step with four tails,' aiming to support people moving forward in their own way.

Citation
Sanrio Launches New Rabbit Character Unit 'Cheeristails' on June 9th (June 9, 2026), PR Times
Source
PR Times
Date
June 9, 2026
Sanrio launched a new unit, 'Cheeristails,' featuring four rabbit characters: Marron Cream, Usahana, Wish me mell, and Bonbonribbon on June 9, 2026. The concept is 'A step with four tails,' aiming to support people moving forward in their own way.
その他NQ 44/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: June 9, 2026 at 21:00
  • 🔍 Collected: June 9, 2026 at 12:21
  • 🤖 AI Analyzed: June 9, 2026 at 12:29 (8 min after Collected)
Sanrio announced that four of its popular rabbit characters—Marron Cream, Usahana, Wish me mell, and Bonbonribbon—have formed a new unit called 'Cheeristails,' launching on June 9, 2026.

This unit is composed of four rabbit characters that debuted between the 1980s and the 2010s. The unit name combines 'Cheer,' meaning to support; '-ist,' meaning a person who does something; and 'tails,' referring to their tails, which also resonates with 'tales' (stories). The concept, 'A step with four tails,' is designed to accompany those struggling with their sense of self and support them in taking a step forward.

Following the launch, the unit opened an official X account. Other planned activities include the creation of an original theme song, a feature in the 'Monthly Strawberry News,' appearance at 'Sanrio Fes 2026 in Minatomirai,' and the release of their first original products.

Member Profiles:
- Marron Cream (Debuted 1985, born May 31)
- Usahana (Debuted 2000, born August 7)
- Wish me mell (Debuted 2010, born September 20)
- Bonbonribbon (Debuted 2012, born August 8)

The background of the unit formation stems from the growing attention to values that cherish 'being oneself' and expressing freely, aiming for these four characters to become a presence that encourages others.

FAQ

「チアリステイルズ」とはどのようなユニットですか?

マロンクリーム、ウサハナ、ウィッシュミーメル、ぼんぼんりぼんのサンリオのうさぎ4キャラクターからなる新ユニットです。

チアリステイルズのコンセプトは何ですか?

「4つのしっぽと一緒にいっぽ」です。悩みや迷いを抱える人たちに寄り添い、自分らしく前に進むことを応援します。

ユニットの活動予定はありますか?

公式Xの開設、オリジナルテーマソングの制作、月刊いちご新聞での特集、サンリオフェス2026でのブース展開やステージ出演、オリジナル商品発売などが予定されています。

チアリステイルズの結成背景は何ですか?

自分らしさや「好き」を大切にする価値観が注目される中、個性を大切にするキャラクターたちが誰かの背中を押す存在になればという思いから結成されました。

メンバーはいつデビューしましたか?

マロンクリームは1985年、ウサハナは2000年、ウィッシュミーメルは2010年、ぼんぼんりぼんは2012年にデビューしています。