Esports Team 'REJECT' Renews Partnership Agreement with Rohto Pharmaceutical
Key facts
- Esports Team 'REJECT' Renews Partnership Agreement with Rohto Pharmaceutical
- REJECT Inc., operator of the esports team 'REJECT', has renewed its partnership agreement with Rohto Pharmaceutical Co., Ltd., continuing their collaboration through fiscal year 2026. The two companies have been jointly developing initiatives for the gaming community since 2023.
- Source: PR Times
- Date: June 10, 2026
Direct answer
REJECT Inc., operator of the esports team 'REJECT', has renewed its partnership agreement with Rohto Pharmaceutical Co., Ltd., continuing their collaboration through fiscal year 2026. The two companies have been jointly developing initiatives for the gaming community since 2023.
- Citation
- Esports Team 'REJECT' Renews Partnership Agreement with Rohto Pharmaceutical (June 10, 2026), PR Times
- Source
- PR Times
- Date
- June 10, 2026
REJECT Inc., operator of the esports team 'REJECT', has renewed its partnership agreement with Rohto Pharmaceutical Co., Ltd., continuing their collaboration through fiscal year 2026. The two companies have been jointly developing initiatives for the gaming community since 2023.
📋 Article Processing Timeline
- 📰 Published: June 10, 2026 at 21:00
- 🔍 Collected: June 10, 2026 at 12:21
- 🤖 AI Analyzed: June 11, 2026 at 06:45 (18h 23m after Collected)
REJECT Inc. (Headquarters: Minato-ku, Tokyo; Representative Director: Shoya Koyama), which operates the esports team 'REJECT', announces the renewal of its partnership agreement with Rohto Pharmaceutical Co., Ltd. (Headquarters: Osaka City, Osaka; Representative Director and President: Masashi Sugimoto), continuing their collaborative efforts through fiscal year 2026.
Since the partnership was established in 2023, REJECT and Rohto Pharmaceutical have jointly developed various initiatives aimed at the gaming community. In recent years, games and esports have expanded beyond mere entertainment and competition, becoming a culture deeply rooted in people's daily lives. In this domain, understanding the culture is considered extremely important for corporate initiatives.
REJECT has continued its activities by engaging with fans and players daily through events, live streams, and social media content, centered on its esports team operations. With Rohto Pharmaceutical, the team has been implementing initiatives that emphasize affinity with gaming culture, such as promotional campaigns featuring REJECT players and streamers, and event-linked projects.
With this contract renewal, both companies will continue to jointly promote communication and initiatives that are naturally accepted by the gaming community throughout fiscal year 2026.
[Comment from Shoya Koyama, Representative Director of REJECT Inc.]
Since the sponsorship was signed in 2023, we have been developing various initiatives with Rohto Pharmaceutical that are conscious of the game and esports fan community. Furthermore, we have continued to challenge ourselves not only in simple promotions but also in finding ways of communication that are naturally accepted by the community. Going forward, we aim to further develop esports and gaming culture while continuing to roll out enjoyable initiatives for the fan community together with Rohto Pharmaceutical.
[Comment from Rohto Pharmaceutical Co., Ltd.]
Our company upholds the corporate slogan 'Rohto is Heart,' aiming to energize people's hearts, bodies, and society itself. Esports has the power to ignite people's hearts through competition and give them the courage to take new steps. This world, where anyone can challenge themselves regardless of age, gender, or physical ability, is truly a field full of diverse possibilities.
The people at REJECT continue to challenge themselves on the world stage, moving the hearts of many fans with their efforts. We have extended the sponsorship contract out of a desire to support that challenge.
Rohto Pharmaceutical, together with REJECT's players, staff, and supporters, will support the excitement and passion generated by their challenges and work to energize the hearts of as many people as possible.
About the Esports Team REJECT
REJECT is an esports team founded in 2018. It boasts the largest number of title divisions and world tournament appearances in Japan, with cumulative prize money exceeding 750 million yen, ranking first domestically. Furthermore, it was selected as a partner team for the FOUNDATION CLUB PARTNER PROGRAM 2025 at the ESPORTS WORLD CUP, an international tournament with a total prize pool exceeding 10 billion yen, where only 40 teams worldwide were chosen. The team features iconic players in various genres, such as Daigo Umehara in the fighting game division and Dep in the shooting division, and continues to challenge for the top of the world.
Web: https://reject.jp/
Online Store: https://brand.reject.jp/
X: https://x.com/RC_REJECT
Instagram: https://www.instagram.com/rc_reject/
YouTube: https://www.youtube.com/c/REJECTesports
About REJECT Supporter
REJECT Supporter is a supporter program targeting companies and individuals, allowing them to support the activities and challenges of the esports team 'REJECT' from a small amount. It offers benefits for participants, including exclusive merchandise, interaction with team players, and community participation.
It can also be used for various purposes such as corporate branding, revitalizing internal communication, recruitment PR targeting younger generations, and building networks with companies that have high affinity with REJECT. We look forward to your participation in this program as a first step in utilizing esports.
Special Site: https://reject.jp/supporter/
About REJECT Inc.
REJECT Inc. is an esports company with the mission 'EMPOWER GAMING LIFE,' centered on operating the esports team 'REJECT,' and also involved in gaming gear, streamer and VTuber management, and content and event production. Under its gaming gear brand REJECT GEAR, the company develops products with meticulous attention to detail based on the insights of players competing on the world stage.
Corporate Site: https://reject.co.jp/
Careers: https://hrmos.co/pages/reject/jobs
REJECT GEAR Development Column: https://brand.reject.jp/blogs/column/gear-log-1-reject-arcade-controller-wip
Since the partnership was established in 2023, REJECT and Rohto Pharmaceutical have jointly developed various initiatives aimed at the gaming community. In recent years, games and esports have expanded beyond mere entertainment and competition, becoming a culture deeply rooted in people's daily lives. In this domain, understanding the culture is considered extremely important for corporate initiatives.
REJECT has continued its activities by engaging with fans and players daily through events, live streams, and social media content, centered on its esports team operations. With Rohto Pharmaceutical, the team has been implementing initiatives that emphasize affinity with gaming culture, such as promotional campaigns featuring REJECT players and streamers, and event-linked projects.
With this contract renewal, both companies will continue to jointly promote communication and initiatives that are naturally accepted by the gaming community throughout fiscal year 2026.
[Comment from Shoya Koyama, Representative Director of REJECT Inc.]
Since the sponsorship was signed in 2023, we have been developing various initiatives with Rohto Pharmaceutical that are conscious of the game and esports fan community. Furthermore, we have continued to challenge ourselves not only in simple promotions but also in finding ways of communication that are naturally accepted by the community. Going forward, we aim to further develop esports and gaming culture while continuing to roll out enjoyable initiatives for the fan community together with Rohto Pharmaceutical.
[Comment from Rohto Pharmaceutical Co., Ltd.]
Our company upholds the corporate slogan 'Rohto is Heart,' aiming to energize people's hearts, bodies, and society itself. Esports has the power to ignite people's hearts through competition and give them the courage to take new steps. This world, where anyone can challenge themselves regardless of age, gender, or physical ability, is truly a field full of diverse possibilities.
The people at REJECT continue to challenge themselves on the world stage, moving the hearts of many fans with their efforts. We have extended the sponsorship contract out of a desire to support that challenge.
Rohto Pharmaceutical, together with REJECT's players, staff, and supporters, will support the excitement and passion generated by their challenges and work to energize the hearts of as many people as possible.
About the Esports Team REJECT
REJECT is an esports team founded in 2018. It boasts the largest number of title divisions and world tournament appearances in Japan, with cumulative prize money exceeding 750 million yen, ranking first domestically. Furthermore, it was selected as a partner team for the FOUNDATION CLUB PARTNER PROGRAM 2025 at the ESPORTS WORLD CUP, an international tournament with a total prize pool exceeding 10 billion yen, where only 40 teams worldwide were chosen. The team features iconic players in various genres, such as Daigo Umehara in the fighting game division and Dep in the shooting division, and continues to challenge for the top of the world.
Web: https://reject.jp/
Online Store: https://brand.reject.jp/
X: https://x.com/RC_REJECT
Instagram: https://www.instagram.com/rc_reject/
YouTube: https://www.youtube.com/c/REJECTesports
About REJECT Supporter
REJECT Supporter is a supporter program targeting companies and individuals, allowing them to support the activities and challenges of the esports team 'REJECT' from a small amount. It offers benefits for participants, including exclusive merchandise, interaction with team players, and community participation.
It can also be used for various purposes such as corporate branding, revitalizing internal communication, recruitment PR targeting younger generations, and building networks with companies that have high affinity with REJECT. We look forward to your participation in this program as a first step in utilizing esports.
Special Site: https://reject.jp/supporter/
About REJECT Inc.
REJECT Inc. is an esports company with the mission 'EMPOWER GAMING LIFE,' centered on operating the esports team 'REJECT,' and also involved in gaming gear, streamer and VTuber management, and content and event production. Under its gaming gear brand REJECT GEAR, the company develops products with meticulous attention to detail based on the insights of players competing on the world stage.
Corporate Site: https://reject.co.jp/
Careers: https://hrmos.co/pages/reject/jobs
REJECT GEAR Development Column: https://brand.reject.jp/blogs/column/gear-log-1-reject-arcade-controller-wip
FAQ
When did the partnership between REJECT and Rohto Pharmaceutical start?
The partnership was established in 2023, and the renewal for fiscal year 2026 has been announced.
What is the main purpose of this contract renewal?
To jointly promote communication and initiatives that are naturally accepted by the gaming community.
What kind of esports team is REJECT?
Founded in 2018, it boasts the largest number of title divisions and world tournament appearances in Japan, with cumulative prize money exceeding 750 million yen, ranking first domestically.