Left-unpainted pug "Hidari Pug" launches full-scale picture book production and coloring workshops
Key facts
- Left-unpainted pug "Hidari Pug" launches full-scale picture book production and coloring workshops
- Re Design is expanding its activities centered on the official character "Hidari Pug," including picture book production and workshops. Through co-creation with artists with disabilities, the initiative accelerates efforts to rethink diversity and the concept of "normal."
- Source: PR Times
- Date: June 7, 2026
Direct answer
Re Design is expanding its activities centered on the official character "Hidari Pug," including picture book production and workshops. Through co-creation with artists with disabilities, the initiative accelerates efforts to rethink diversity and the concept of "normal."
- Citation
- Left-unpainted pug "Hidari Pug" launches full-scale picture book production and coloring workshops (June 7, 2026), PR Times
- Source
- PR Times
- Date
- June 7, 2026
Re Design is expanding its activities centered on the official character "Hidari Pug," including picture book production and workshops. Through co-creation with artists with disabilities, the initiative accelerates efforts to rethink diversity and the concept of "normal."
📋 Article Processing Timeline
- 📰 Published: June 7, 2026 at 08:43
- 🔍 Collected: June 6, 2026 at 23:50
- 🤖 AI Analyzed: June 6, 2026 at 23:51 (0 min after Collected)
Re Design is scaling its production of picture books and coloring workshops centered on its official character, "Hidari Pug."
Between January 11 and February 22, 2026, Re Design conducted a crowdfunding campaign to expand character IP and art created in collaboration with artists with disabilities into products, experiences, education, and community initiatives. The campaign achieved 109% of its 100-yen target, receiving support from 115 backers.
Following the success, Re Design has built a foundation to share Hidari Pug's world, including turning the original art into an official character, launching an official website and e-commerce platform, selecting the lineup for the "WEARt" apparel line, and publishing a note about the picture book.
This announcement highlights the progress of the picture book currently in production, "Hidari Pug and the Invisible World," and the results of the "Hidari Pug Coloring Workshop" held during a lecture at Aichi Medical College of Nursing and Health. Furthermore, the company will participate in "Atsumare! Fuku-Hapinch Vol. 2" on Saturday, June 13, 2026, where they will conduct a workshop for attendees.
Hidari Pug is a pug that is left unpainted on its left side. Through this character, Re Design is engaging in picture books, workshops, apparel, merchandise, and collaborations with education, welfare, and corporate sectors to pose the question to society: "What is 'normal'?"
About "Hidari Pug"
"Hidari Pug" is the official character of Re Design. It is a pug that is left unpainted on its left side. Its appearance encapsulates the question, "The world we see is not the same for everyone." Behind this is a co-creation with an artist suffering from hemispatial neglect (a symptom of difficulty noticing the left side) as a sequela of a stroke. However, Hidari Pug is not just a character to explain a disability; it is a character designed to encourage people to look at how a person perceives, feels, and expresses themselves, rather than judging them solely by what they "can" or "cannot" do.
Re Design is using Hidari Pug to pose a single question to children, parents, students, educators, medical and welfare professionals, businesses, and local communities: "What is your 'normal'?"
About the picture book "Hidari Pug and the Invisible World"
The picture book currently in production, "Hidari Pug and the Invisible World," tells the story of Hidari Pug, who struggles to notice things on its left side. As the pug experiences moments of not being able to do things like others, such as forgetting to put on one sock or eating only the right side of a doughnut, it lives in its own world. The picture book does not aim to show "how to change a child who cannot do things." Instead, it aims to gently question the way adults and society view "normal." The final question left for readers is, "What is your 'normal'?"
Between January 11 and February 22, 2026, Re Design conducted a crowdfunding campaign to expand character IP and art created in collaboration with artists with disabilities into products, experiences, education, and community initiatives. The campaign achieved 109% of its 100-yen target, receiving support from 115 backers.
Following the success, Re Design has built a foundation to share Hidari Pug's world, including turning the original art into an official character, launching an official website and e-commerce platform, selecting the lineup for the "WEARt" apparel line, and publishing a note about the picture book.
This announcement highlights the progress of the picture book currently in production, "Hidari Pug and the Invisible World," and the results of the "Hidari Pug Coloring Workshop" held during a lecture at Aichi Medical College of Nursing and Health. Furthermore, the company will participate in "Atsumare! Fuku-Hapinch Vol. 2" on Saturday, June 13, 2026, where they will conduct a workshop for attendees.
Hidari Pug is a pug that is left unpainted on its left side. Through this character, Re Design is engaging in picture books, workshops, apparel, merchandise, and collaborations with education, welfare, and corporate sectors to pose the question to society: "What is 'normal'?"
About "Hidari Pug"
"Hidari Pug" is the official character of Re Design. It is a pug that is left unpainted on its left side. Its appearance encapsulates the question, "The world we see is not the same for everyone." Behind this is a co-creation with an artist suffering from hemispatial neglect (a symptom of difficulty noticing the left side) as a sequela of a stroke. However, Hidari Pug is not just a character to explain a disability; it is a character designed to encourage people to look at how a person perceives, feels, and expresses themselves, rather than judging them solely by what they "can" or "cannot" do.
Re Design is using Hidari Pug to pose a single question to children, parents, students, educators, medical and welfare professionals, businesses, and local communities: "What is your 'normal'?"
About the picture book "Hidari Pug and the Invisible World"
The picture book currently in production, "Hidari Pug and the Invisible World," tells the story of Hidari Pug, who struggles to notice things on its left side. As the pug experiences moments of not being able to do things like others, such as forgetting to put on one sock or eating only the right side of a doughnut, it lives in its own world. The picture book does not aim to show "how to change a child who cannot do things." Instead, it aims to gently question the way adults and society view "normal." The final question left for readers is, "What is your 'normal'?"
FAQ
「ひだりパグ」とはどのようなキャラクターですか？
左側だけが塗られていないパグのキャラクターです。脳卒中の後遺症である半側空間無視（左側に気づきにくい症状）のある表現者との共創から生まれました。
ひだりパグを通じてRe Designは何を伝えようとしていますか？
「ふつうってなんだろう？」という問いです。「できる／できない」だけで人を判断せず、その人の見え方や感じ方、表現の仕方に目を向けるきっかけを届けています。
絵本「ひだりパグと みえない せかい」の目的は何ですか？
障害理解や多様性理解を難しい言葉ではなく、物語を通して自分ごととして考えるきっかけを届けることです。
クラウドファンディングの達成状況はどうでしたか？
目標金額100円に対し最終的に109％を達成し、115名の支援者から応援を得ました。
今後の主な活動予定はありますか？
2026年6月13日（土）に開催されるイベント「あつまれ！ふくはぴんち Vol.2」へ出展し、来場者向けワークショップを実施予定です。