Kyukamura Shonai-Haguro Ranked No.1 Nationwide in Guest Experience for 3 Consecutive Years; Offers Exclusive Morning Ritual Tours at Dewa Sanzan Shrine

Key facts

  • Kyukamura Shonai-Haguro Ranked No.1 Nationwide in Guest Experience for 3 Consecutive Years; Offers Exclusive Morning Ritual Tours at Dewa Sanzan Shrine
  • Kyukamura Shonai-Haguro in Tsuruoka, Yamagata, has won the top spot in the 'Experience' category of guest surveys among 35 facilities nationwide for three consecutive years. Its exclusive tour of the 'Asamikesai' ritual is highly acclaimed, especially with the upcoming 2026 'Year of Connection' pilgrimage opportunity.
  • Source: PR Times
  • Date: May 22, 2026

Direct answer

Kyukamura Shonai-Haguro in Tsuruoka, Yamagata, has won the top spot in the 'Experience' category of guest surveys among 35 facilities nationwide for three consecutive years. Its exclusive tour of the 'Asamikesai' ritual is highly acclaimed, especially with the upcoming 2026 'Year of Connection' pilgrimage opportunity.

Citation
Kyukamura Shonai-Haguro Ranked No.1 Nationwide in Guest Experience for 3 Consecutive Years; Offers Exclusive Morning Ritual Tours at Dewa Sanzan Shrine (May 22, 2026), PR Times
Source
PR Times
Date
May 22, 2026
Kyukamura Shonai-Haguro in Tsuruoka, Yamagata, has won the top spot in the 'Experience' category of guest surveys among 35 facilities nationwide for three consecutive years. Its exclusive tour of the 'Asamikesai' ritual is highly acclaimed, especially with the upcoming 2026 'Year of Connection' pilgrimage opportunity.
その他NQ 90/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: May 22, 2026 at 20:00
  • 🔍 Collected: May 22, 2026 at 11:31
  • 🤖 AI Analyzed: May 27, 2026 at 04:02 (112h 31m after Collected)
Located midway up Mt. Haguro in Bandai-Asahi National Park, the resort hotel 'Kyukamura Shonai-Haguro' (Tsuruoka, Yamagata; Manager: Osamu Yoshino) has achieved the No. 1 ranking in the 'Experience' category of its internal guest surveys for three consecutive years (FY2023–2025) among 35 facilities nationwide. The most highly rated program is the guest-exclusive experience to observe 'Asamikesai,' the morning ritual at Dewa Sanzan Shrine.

2026 marks the 'Year of Connection' (Goen-nen) for Mt. Haguro, which occurs once every 12 years in the Year of the Horse. This is considered an auspicious time for pilgrimage to the Dewa Sanzan—comprising Mt. Haguro, Mt. Gassan, and Mt. Yudono—which have been revered since the Edo period as sacred sites one should visit at least once in a lifetime.

'Asamikesai' is a sacred morning ritual held at the Sanjin Gosaiden at the summit of Mt. Haguro, where meals are offered to the deities. The exclusive tour allows guests to witness the ritual and the chanting of prayers by priests up close. The tour includes round-trip shuttle service and a commemorative amulet.

Furthermore, the hotel is situated just 5 minutes by car from the Michelin 3-star rated cedar-lined stone staircase path. Guests can also enjoy the 'Hatsuki no Yu' hot spring, which is rich in metasilicic acid, a natural moisturizing ingredient known for its skin-beautifying effects.

[Tour Details]
- Period: Year-round (Sun, Mon, Wed, Fri) *Excluding certain dates
- Time: Departs 6:40 / Returns 8:00
- Fee: 1,000 JPY (tax incl., includes amulet)
- Capacity: 22 persons (Reservations required)

FAQ

What makes Kyukamura Shonai-Haguro's guest experience stand out in Japan for 2024?

Kyukamura Shonai-Haguro ranked No.1 in the 'Experience' category among 35 facilities nationwide for 2024.

How many consecutive years has Kyukamura Shonai-Haguro held the top guest experience ranking?

Kyukamura Shonai-Haguro has held the top guest experience ranking for 3 consecutive years.

Which specific ritual tour does Kyukamura Shonai-Haguro offer at Dewa Sanzan Shrine?

Kyukamura Shonai-Haguro offers an exclusive tour of the 'Asamikesai' morning ritual at Dewa Sanzan Shrine.

What is significant about the year 2026 for Dewa Sanzan Shrine pilgrimages?

The year 2026 marks the 'Year of Connection' pilgrimage opportunity at Dewa Sanzan Shrine.

Where is the Kyukamura Shonai-Haguro facility located in Japan?

Kyukamura Shonai-Haguro is located in Tsuruoka, Yamagata Prefecture, Japan.