Préférence and California Prune Board Collaborate on Two New Prune-Infused Baked Goods
The California Prune Board has partnered with the pastry shop Préférence to launch two new baked items featuring California Prunes. These products will also be available at the Isetan Shinjuku event 'Ma Patisserie 2026'.
📋 Article Processing Timeline
- 📰 Published: May 26, 2026 at 20:00
- 🔍 Collected: May 26, 2026 at 11:31
- 🤖 AI Analyzed: May 27, 2026 at 06:25 (18h 53m after Collected)
## Collaboration Between the California Prune Board and Préférence
The California Prune Board has announced the release of two new baked goods featuring California Prunes at the bakery and patisserie 'Préférence,' located in Nakano, Tokyo.
California Prunes are recognized for their natural, sugar-free sweetness and rich flavor, as well as their balanced nutritional profile, including dietary fiber, potassium, and vitamin K. Recently, the bakery and confectionery industry has shown significant interest in the added value and taste benefits that prunes bring to menus.
This collaboration features two signature baked items: scones and financiers, both incorporating California Prunes. The patisserie has utilized its French baking techniques to highlight the deep sweetness and aroma of the prunes.
These products are scheduled to be sold at the 'Ma Patisserie 2026' event at Isetan Shinjuku (held from May 26 to June 1, 2026, at the Main Building 6th Floor Event Hall).
### Product Overview
- **California Prune and Blueberry Scone**
Features whole prune chunks and blueberry pulp. This specialty scone uses a custom flour blend for a crisp exterior and a fluffy interior, subtly accented with cinnamon and cardamom.
- **California Prune and Tea Financier**
Uses California Prunes compoted in Earl Grey tea. The moist fruit pairs perfectly with a butter and almond-rich batter.
### Store Information
**Préférence**
- Location: 1F, 4-6-20 Honcho, Nakano-ku, Tokyo
- Hours: 10:00 - 19:00
- Website: https://preference.base.ec/
- Instagram: https://www.instagram.com/preference_tokyo
### About the California Prune Board
Established in 1980, the board represents growers and processors in California. Its mission is to promote lifelong health through California prunes.
- Japanese Website: https://www.prune.jp
The California Prune Board has announced the release of two new baked goods featuring California Prunes at the bakery and patisserie 'Préférence,' located in Nakano, Tokyo.
California Prunes are recognized for their natural, sugar-free sweetness and rich flavor, as well as their balanced nutritional profile, including dietary fiber, potassium, and vitamin K. Recently, the bakery and confectionery industry has shown significant interest in the added value and taste benefits that prunes bring to menus.
This collaboration features two signature baked items: scones and financiers, both incorporating California Prunes. The patisserie has utilized its French baking techniques to highlight the deep sweetness and aroma of the prunes.
These products are scheduled to be sold at the 'Ma Patisserie 2026' event at Isetan Shinjuku (held from May 26 to June 1, 2026, at the Main Building 6th Floor Event Hall).
### Product Overview
- **California Prune and Blueberry Scone**
Features whole prune chunks and blueberry pulp. This specialty scone uses a custom flour blend for a crisp exterior and a fluffy interior, subtly accented with cinnamon and cardamom.
- **California Prune and Tea Financier**
Uses California Prunes compoted in Earl Grey tea. The moist fruit pairs perfectly with a butter and almond-rich batter.
### Store Information
**Préférence**
- Location: 1F, 4-6-20 Honcho, Nakano-ku, Tokyo
- Hours: 10:00 - 19:00
- Website: https://preference.base.ec/
- Instagram: https://www.instagram.com/preference_tokyo
### About the California Prune Board
Established in 1980, the board represents growers and processors in California. Its mission is to promote lifelong health through California prunes.
- Japanese Website: https://www.prune.jp
FAQ
What are the main ingredients of these baked goods?
They mainly feature California Prunes, with blueberries added to the scones and Earl Grey tea to the financiers.
Why were California Prunes chosen?
They were selected for their natural, sugar-free sweetness, rich flavor, and high nutritional value, including fiber and potassium.
Where can I taste or purchase these products?
They are available for purchase at the 'Préférence' store in Nakano or at the 'Ma Patisserie 2026' event at Isetan Shinjuku.