A strong focus on design management with branding in mind is a key factor for successful product development.
Our center is implementing the "THINKDESIGN/SAITAMA" project, where product designers provide hands-on support for local manufacturing companies challenging B2C (business-to-consumer) product development. We encourage companies wishing to develop new products to consider participating.
Furthermore, we will be holding a Design Management Seminar. We invite not only companies considering participation in the project but also all companies interested in design management to attend.
1. Overview of the "THINKDESIGN/SAITAMA Project"
This project supports local manufacturing companies aiming to develop new products utilizing their own technology, diversify their business, or transform their business model. Through the hands-on support of product designers, companies will advance B2C product development and challenge the creation of new value. We also provide support for developing sales channels for developed products through participation in large exhibitions.
Support Contents
Matching with product designers and providing hands-on support for B2C product development Support for identifying technologies, product design planning, and prototype manufacturing Support for exhibiting at large trade shows (e.g., Gift Show) Providing opportunities for test marketing to gather consumer feedback and evaluations Support for sales through EC sites, etc.
Implementation Period
Early August 2026 to March 15, 2027 (Monday)
Target Companies
Local small and medium-sized enterprises primarily handling B2B (business-to-business) products Companies considering business diversification or transformation Companies wishing to have their own final B2C (business-to-consumer) products Companies seriously aiming for new product development and market expansion
Participation Fee
Partial cost sharing for prototype development, exhibition fees for large trade shows, etc.
Number of Companies Selected
Approximately 8 companies (Screening based on application documents, followed by interviews)
Application
Please apply through the "Electronic Application/Notification Service" described at the link below.
(Application Deadline: Friday, July 3)
Project Details
2. Regarding the "Design Management Seminar"
In addition to introducing the "THINKDESIGN/SAITAMA Project," this seminar will present key points for developing new B2C products using product design and examples of support initiatives. We will share tips for new business development.
Theme
Exploring the Necessity of "Design"
Date and Time
Tuesday, June 16, 2026, 1:30 PM - 5:00 PM
Venue
Shibusawa MIX (1 minute from Shibusawa-Shintoshin Station, 5F ekism Shibusawa-Shintoshin)
Target Audience
Local small and medium-sized enterprises, new business managers, etc.
Content
Effects of design utilization on corporate management Introduction to the initiatives of participating companies and key points for product development Business explanation and Q&A session
Participation Fee
Free
Capacity
Approximately 30 people
How to Participate
Please apply from the "Application Form" below.
(Application Deadline: Monday, June 15)
Application Form
3. Contact Information
SAITEC Design Innovation Center (SDIC) (Saitama Prefectural Industrial Technology Research Center, Design Support Section, Department of Commerce, Labor and Industry) TEL: 048-265-1420 E-mail: h6513112@pref.saitama.lg.jp URL: https://sdic.pref.saitama.lg.jp/
● Business Information Leaflet
d104306-980-f929673907096f177c9d42181be63b06.pdf
FACT BOX
- Source: PR TIMES
- Category: キャンペーン